Sr, Associate Field Marketing Manager

Sr, Associate Field Marketing Manager

James Hardie is the industry leader in exterior home and outdoor living solutions, with a portfolio that includes fiber cement, fiber gypsum, composite and PVC decking and railing products. Our family of trusted brands includes Hardie, TimberTech, AZEK Exteriors, Versatex, fermacell, and StruXure.

With over 8,000 employees and our U.S. operating entities headquartered in Chicago, we boast 31 operating sites, 6 recycling facilities, and 6 research and development centers globally. Powered by a dynamic workforce, we're united by our purpose of Building a Better Future for All through sustainable innovation, a Zero Harm culture, and a commitment to empowering our people and communities.

Summary

The Sr. Associate Field Marketing Manager creates demand and leverages wins in the marketplace, whether it's with contractors, builders, or dealers. The role supports the North Division, including the following priority metros : Boston, New York, Philadelphia, Washington DC, and Minneapolis. This position will grow the number of contractors pitching Hardie to homeowners, while defending our current business and enabling contractors in growth-mode. This role is also responsible for helping to win the hearts and minds of dealer sales reps, building their confidence to promote Hardie to contractors and builders. This role reports to the Director of Marketing Pro Channel, with a dotted line to the Sr Director of Sales North Division. The sales team is the #1 customer for this role. This position will also partner with a broad cross-functional team, including business segment leaders, the marketing team, sales operations, and events management. The position can be based in any major metropolitan area in the Northeast or located in Chicago. Travel is expected to be approximately 30%.

What You'll Do :

Accelerate market development and sales growth with a primary focus on converting competitive siding opportunities (vinyl and wood siding, primarily) to Hardie fiber cement products.

Regionally deploy marketing strategies and tools in support of company growth goals.

Gain a good understanding of our target customers, contractors, and consumers (homeowners), and help to develop compelling customer and market programs to enable market share growth.

Partner with central marketing team to execute strategic email communications to the trade.

Partner with sales teams to drive increased contractor acquisition and alignment through execution of local events.

Develop case studies and capture wins to fuel growth in the market.

Communicate and partner with internal and external stakeholders at all levels.

What You'll Bring :

Bachelor's Degree required (must be from an accredited institution). Marketing, Communications, or Business preferred

7 to 10 years of marketing experience

2+ years business to business (B2B) marketing focus

Experience creating, executing and managing multiple project plans and integrated marketing campaigns at once

Proven ability to effectively navigate through ambiguous situations

Able to manage and motivate people through influence and build strong relationships with a wide range of people

Ability to travel 30%

What You'll Receive :

As of the date of this posting, a good faith estimate of the current pay scale for this position is $81,000.00 to $102,000.00. Placement in the range depends on several factors such as experience, skills, geography and internal equity and may change over time. This position qualifies for benefits, and you will be eligible to participate in a bonus plan.

Compensation : competitive salary and bonus eligibility

Insurance : day-one health coverage medical, dental, vision, life insurance

Paid Time Off : vacation and company holidays

Retirement : 401(k) with 6% match

Investments : Employee Stock Purchase plan (ESP)

Work-Life Balance : parental leave, wellness programs

Purpose. Impact. Community : Sustainability Initiatives | James Hardie

More : Click here to learn more about our benefits

James Hardie Building Products Inc. is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, gender, sex, age, national origin, religion, sexual orientation, gender identity / expression, genetic information, veteran's status, marital status, pregnancy, disability, or any other basis protected by law.

James Hardie will comply with any applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies.

The position responsibilities outlined above are in no way to be construed as all encompassing. Other duties, responsibilities, and qualifications may be required and / or assigned as necessary.