Product Manager, MarTech

Product Manager, MarTech

NBCU's Media Group is looking for a Product Manager to drive the evolution of our Marketing Technology capabilities. This role will work on the Growth, Go-to-Market Marketing Technology team, reporting to the MarTech Channel Technology Director, and will be responsible for owning the generation of new capabilities aligning with CRM tools & channels for Peacock managing requests by gathering requirements, facilitating business cases, and prioritizing the intra-team roadmap.

A successful candidate will have a blended background including experience with both the technical integration and strategic application sides of marketing. They will be detail-oriented and well-organized; a leader who successfully works across multiple stakeholders to take ambiguous needs and flesh them out with details and structure.

Candidate must have strong knowledge of the global Marketing Technology space with a deep perspective on ideal architecture, tool selection, and data privacy regulations. It is crucial that this candidate is always up to date on the latest players in marketing software, A / B testing, attribution, and other tools with an opinion on the best platforms for the job.

• Partner with marketing stakeholder teams to lead platform, campaign, and data migrations
• Drive the MarTech roadmap for your workstreams; what is in motion, planned for development, and in the backlog independently completing prioritized tasks related to their tools & OKRs
• Own intra-team requirements intake process; maintaining 'source-of-truth' backlog of requests for stakeholder reference and planning
• Lead regular backlog reviews, keeping team members apprised of the latest developments and facilitating backlog prioritization
• Write and maintain business requirements; build the complete story for a given ask, what the goal is; why it is needed; what are the acceptance criteria and what is the business impact
• Collaborate with MarTech product managers to find opportunities for cross-platform enhancements
• Partner with Legal, Cyber, Security, Data Governance, Product, Operations, and Tech teams throughout development to manage approvals / prioritization and ensure requirements are met for MarTech requested features & platforms
• Facilitate user acceptance testing (UAT) for new features or platforms; obtain sign-off from primary stakeholder and confirm with tech, prior to launch
• Stay up to date on the current marketing technology landscape; make recommendations on how our stack can be improved via new and / or different vendors

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Salary range : $120,000- $160,000 (bonus & long-term incentive eligible).