Regional Marketing Director

Job Description

Job Description

Campbell Street Senior Living has been presented with Great Place to Work!*

Company : Campbell Street Senior Living

Location : Des Moines Metro Area

Job Type : Full-time

Summary : Campbell Street Senior Living is seeking a dynamic and self-motivated individual to join our team as a Regional Marketing Director.

In this role, you will be responsible for spearheading marketing initiatives targeted towards local referral sources, including hospitals, community partners, and other key stakeholders.

Additionally, you will collaborate closely with our long-term care facilities to drive effective marketing strategies. The ideal candidate will possess prior SNF experience, RN or LPN preferred, strong marketing acumen, excellent communication skills, and the ability to work independently.

Key Responsibilities :

• Develop and execute marketing strategies aimed at engaging local referral sources to drive business growth.
• Collaborate with Campbell Street Senior Livings' long-term care facilities to align marketing efforts and support their individual objectives.
• Actively participate in local community marketing events and assist in planning and attending community outreach activities.
• Maintain a strong presence in the community. Travel and out of office will approximately fulfill 80% of working hours.
• Utilize computer skills to manage marketing campaigns, track performance metrics, and generate reports.
• Continuously assess market trends and competitor activities to identify opportunities for differentiation and improvement.

Requirements :

• Prior experience in Skilled Nursing Facilities (SNF) or similar healthcare settings.
• Reside in the Des Moines metro area.
• Proven track record in marketing, with a strong understanding of marketing principles and strategies.
• Proficiency in computer applications such as Microsoft Office suite, Point Click Care CRM software, and digital marketing platforms.
• Excellent communication and interpersonal skills, with the ability to build strong relationships with diverse stakeholders.

Benefits :

• An inspiring leadership team fostering a fun and diverse culture, supporting long-term career growth.
• Defined career path with opportunities for advancement within the organization.
• Tuition reimbursement assistance to support continuous learning and professional development.
• Comprehensive benefits package including Medical, Dental, Vision, EAP, Matching 401K, Life and Disability insurance, and more, effective from the first day following 30 days of employment.
• Paid Time Off and Holiday Pay for work-life balance.
• Same Day Pay option available.
• Annual Income Increases (at the discretion of the market).
• And more!

If you're passionate about healthcare marketing and community engagement, and meet the requirements outlined above, we encourage you to apply and become a part of our dedicated team at Campbell Street Senior Living.

Job Type : Full-time

Pay : From $60,000.00 per year

Benefits :

• 401(k) matching
• Dental insurance
• Employee assistance program
• Health insurance
• Life insurance
• Paid time off
• Referral program
• Retirement plan
• Tuition reimbursement
• Vision insurance

Schedule :

• 8 hour shift
• Day shift
• Monday to Friday

Ability to Relocate :

Des Moines, IA : Relocate before starting work (Required)

Work Location : In person