Associate Program Manager Retail Marketing

The Associate Retail Marketing Program Manager serves as a primary operational and communications hub for the Retail Marketing team, supporting the sales organization with timely assets, information, and project coordination. This role is responsible for briefing and managing the development of retail point‑of‑sale materials and product launch assets, ensuring alignment with Go‑To‑Market timelines and cross‑functional partners. In addition, this position oversees key warehousing, logistics, and reporting processes—including inventory management, fixture distribution, order troubleshooting, and day‑to‑day operational tracking—to ensure seamless execution of retail marketing programs. The role requires strong communication skills, exceptional attention to detail, and the ability to manage multiple workflows that enable the sales team and internal partners to deliver consistent, high‑quality retail experiences across all channels.

Essential Functions and Key Responsibilities :

Sales Rep Communication & Internal Alignment

• Serve as the primary point of contact for the sales organization on retail marketing needs, asset requests, timelines, and project status updates.
• Manage ongoing communication streams—including newsletters, GTM calendars, promotional calendars, and asset calendars—to ensure field teams have accurate, up‑to‑date information.
• Manage the distribution of digital and physical assets across all channels.
• Support sales teams with troubleshooting, routing questions, and ensuring information flows efficiently between cross‑functional partners.

POS, Product Assets, Design Briefs & GTM Support

Warehousing, Logistics, Systems & Reporting

Knowledge and Skills Requirements :

Education, Work Experience, and Professional Certifications :

Work Environment / Physical Requirements :

TaylorMade is a performance driven organization and our total rewards approach to compensation is designed to support this. We consider many factors in determining base compensation, including position scope, job related knowledge, education, skills, experience, and work location. The expected annual base pay range for this position is $73,000 - $83,000 . Additional benefits, such as health & wellness, performance bonuses, product discounts, holidays, paid time off, etc. may also be offered in accordance with our plans.

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