Marketing Content Strategist Job at Caliber Collision in Lewisville

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Marketing Content Strategist

Apply locations Lewisville, TX time type Full time posted on Posted Yesterday job requisition id R0205450

Service Center

CSCS TX

As a Content Strategist at Caliber, you will be the architect of our content ecosystem—crafting compelling narratives that resonate with both consumers and business partners. You’ll collaborate across marketing and cross-functional teams to develop and execute content strategies that drive engagement, build brand trust, and support business goals.

Key Responsibilities

Content Strategy Development

Design and implement a unified content strategy that aligns with Caliber’s brand voice and business objectives across B2C and B2B segments.

Conduct research , content audits and gap analyses to identify trends and opportunities for new content and optimization.

Storytelling & Messaging

Craft compelling, audience-specific narratives that humanize the brand and highlight customer success, value, and industry leadership.

Translate complex ideas into clear, engaging content for different personas and stages of the customer journey

Content Creation & Management

Oversee the creation of content including but not limited to : blog posts, whitepapers, video scripts, email campaigns, landing pages, and social media content.

Manage editorial calendars and ensure timely delivery of content assets.

Collaboration & Enablement

Partner with internal stakeholders to gather insights and align messaging across teams .

Performance & Optimization

Use analytics tools to measure content performance and iterate based on data-driven insights.

A / B test messaging and formats to optimize engagement and conversion rates.

Qualifications

5+ years of experience in content strategy, copywriting, or editorial roles, preferably in both B2C and B2B environments.

Exceptional storytelling, writing, and editing skills with a strong portfolio.

Strong understanding of customer journeys, personas, and content funnel strategies.

Ability to manage multiple projects and deadlines in a fast-paced environment.

Collaborative mindset with excellent communication and stakeholder management skills.

Preferred Qualifications

Knowledge of video and multimedia content production.

About Us

At Caliber, our purpose is Restoring the Rhythm of Your Life . It drives us. It's the promise we make to our guests AND our teammates. These five core values help us deliver on that promise everyday.

Caliber provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including (but not limited to) recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training

Caliber provides reasonable accommodations to qualified individuals with disabilities and disabled veterans in the application process. If you need assistance or an accommodation due to a disability, you may contact legal@calibercollision.com .

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