Full-Stack Web & CRM & Automation Engineer

Full-Stack Web & Automation Engineer (AI / CRM) — Senior IC (Hands-On)

All candidates should make sure to read the following job description and information carefully before applying.

• Location :
• Bloomington, MN
• Compensation :
• Top-tier for Minneapolis
• Target 85-130k per year plus bonus. We’ll stretch for an exceptional builder with a proven track record.
• Type :
• Full-time (W-2) or (1099 Contractor)
• Reports to :
• Owner (direct), partners with fractional CFO / CTO resources as needed

Read before applying : This is a

doer

role, not a manager seat. If you don’t personally design, build, and ship fast websites and wire real automations across Make.com, AI stacks, Pipedrive or equivalent crms, and analytics, please do not apply. We will verify every claim.

About Us

We operate multiple brands across construction and fine art (examples include Snap Construction, Affordable Insulation MN, Minneapolis Insulation, ModernArtifact.com, FreeArtAppraisal.com, and CashForArtToday.com). The owner considers all businesses tech based business and you will captain it. These roles have been outsourced in the past, it is crucial to our expansion and goals to bring this in house. All business our within our own building. The internal office is a very family friendly office. The average tenur within these business is close to ten years. We are looking for a keeper that is ready to come in and help us hit and succeed our goals.

The Role

Own and create our

multi-brand web + CRM + automation stacks end-to-end

. You will :

Design, build, and maintain

high-performing websites and landing pages (WordPress; Shopify for select brands; headless / Next.js as needed).

Keep

Core Web Vitals green

on revenue pages; ship components and templates that make speed and SEO the default.

Implement

technical SEO

(schema, sitemaps, redirects, internal linking, crawl / index control) and

CRO

(forms, offers, layouts, test plans).

Automate

everything sensible with

Make.com

: lead capture ?

Pipedrive

(pipelines, routing, enrichment, de-dupe, alerts), AI summaries to deal notes, review / GBP posting workflows, weekly performance digests.

Own

analytics & attribution

: GA4 events, GSC, Looker Studio dashboards, Measurement Protocol / server-side where appropriate, clean UTM discipline.

Standardize the stack across brands (shared components, tracking layer, CI / CD, staging) while keeping each site on-brand.

Document what you ship and make it easy to extend.

Prioritize future goals and ideas on all technology we rely on

Create constant efficiency throughout

Minimum Qualifications (must-haves)

Web :

5–8+ years hands-on building production sites. Expert in

WordPress

(Gutenberg / ACF or comparable), strong HTML / CSS and modern JS. Comfortable with Shopify theme work; can handle basic headless / Next.js when it’s the right tool.

Speed & SEO :

Proven Core Web Vitals wins, Lighthouse tuning, image / CDN pipelines, schema.org, redirect / crawl control.

Automation :

Make.com

(Integromat) power user—webhooks, routers, error handling, queues, rate-limits, retries.

CRM / RevOps :

Pipedrive

admin + API experience; you’ve built real pipelines, automations, and custom fields / stages that sales actually use.

Analytics :

GA4 (custom events, conversions), GSC, Looker Studio; comfortable with

Measurement Protocol

or server-side collection.

AI in practice :

You’ve embedded LLMs to summarize leads, generate drafts safely, QA content, and accelerate internal workflows (not just “used ChatGPT”). We are building AI stacks to solve problems and open opportunity.

Tooling :

Git, basic CI / CD and staging hygiene, clear documentation.

Bias to ship :

You own outcomes, move fast without breaking the data layer, and communicate crisply.

Nice-to-Haves

Tailwind, basic Node / Python for glue code, Google Apps Script, Cloudflare experience.

GBP / Local SEO workflows (posts, photos, Q&A) and LocalBrandManager familiarity.

Call tracking / telephony routing (e.g., JustCall) integrations.

CRO / experimentation experience; Loom / Figma comfort for quick reviews.

Hard Evidence Required (include with your application)

We will test / verify all links.

Web performance :

3–5 live URLs you built (or rebuilt) with a one-liner of your role. ]

Automation / AI :

2–3

Make.com

scenario screenshots and a

2–5 min Loom

walk-through showing flow design, error handling, and outcomes (e.g., lead ? Pipedrive ? AI summary ? owner alert). Or any other AI stack you have built.

CRM :

Pipedrive screenshots (fields, automations, routing logic) with sensitive data redacted. If you are not using pipedrive, show an equivalent.

Outcomes :

Before / after

metrics

for at least one project (speed, conversion rate, or lead quality).

Code :

A small repo or code sample that shows your component quality and structure.

If you cannot provide the items above, do not apply. This is a large investment and we will be highly investigative. Having the knowledge is great, if you thrive on building, creating and working hard even better. We are looking for someone that thrives on output. The communication to you will always be there and we will not slow you down! We are very much looking forward to meeting you.

Job Type : Full-time

Pay : $85,000.00 - $160,000.00 per year

Benefits :

401(k)

401(k) matching

Health insurance

Paid time off

Work Location : In person