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Senior Lifecycle Marketing Manager

Senior Lifecycle Marketing Manager

Intelliswift SoftwareSan Jose, CA, US
3 days ago
Job type
  • Temporary
Job description

Senior Lifecycle Marketing Manager

Job Title : Senior Lifecycle Marketing Manager

Location : San Jose, CA (Hybrid in San Jose, CA. Option to work in San Francisco, CA)

Duration : 2 months

Contract Type : W2 only

Pay Rate : $90.14 / Hour

Duties

  • Provide oversight and daily management of email campaigns across acquisition segments for Creative Cloud and Document Cloud. Scope includes briefing creative development, audience management, campaign set-up, monitoring, and performance reporting and optimization.
  • Schedules sends to all free audience segments for trial / conversion programs
  • Works in collaboration with Technical Marketing & DF to execute all campaigns
  • Defines and conducts quarterly experimentation roadmap for focus areas
  • Manages release messaging in alignment with BU for free audience batch and trigger campaigns
  • Plans for gap closure needs to ensure we are on path to target
  • Summarizes performance through measurement and insights

Required Skills

  • Strong email marketing experience, the ability to learn new technologies, products, or systems quickly
  • Analytical skills : ability to interpret data, identify trends and provide actionable insights to advance initiatives
  • Ability to thrive in a fast-paced environment while prioritizing tasks and meeting schedules with minimal oversight
  • Strong written and verbal communication and problem-solving skills with an outstanding eye for detail
  • 5+ years in performance / email marketing

    • Education

  • BA / BS Degree
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    Lifecycle Marketing Manager • San Jose, CA, US

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