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Field Marketing Manager

Field Marketing Manager

Bikky IncNew York, NY, United States
11 hours ago
Job type
  • Full-time
Job description

Restaurants are the heart of our communities - where we go to celebrate life's memorable moments with those we love, and find comfort and familiarity in the world. But while the digital and data revolutions have transformed other parts of commerce and hospitality, restaurants haven't had the same opportunity. The result has been an industry that's - on average - had their profit margins shrink by 5x over the past 20 years.

Bikky was founded on the belief that restaurants deserve the same access to data as the largest, most sophisticated businesses in the world. We believe that data can fundamentally transform the economic model of the entire restaurant industry - producing better businesses, more jobs, and stronger communities.

Bikky is based in New York City and has raised over $15 million in funding to date. We're proud to serve thousands of restaurant locations across the U.S., including major brands like Bojangles, Playa Bowls, Dave's Hot Chicken, and Long John Silver's.

About the role

As Bikky's first Field Marketing hire, you'll take full ownership of our events calendar and play a key role in expanding our highest-performing marketing channel. From national tradeshows and industry conferences to intimate client dinners and virtual experiences, you'll design and deliver events that build awareness, accelerate pipeline, and deepen customer relationships.

This is a hands-on, high-impact role where you'll not only manage execution but also have the opportunity to shape the future of Bikky's events strategy.

As the Field Marketing Manager you will :

  • Deliver high-impact experiences : plan and run events that drive demand, build pipeline, and engage customers.
  • Own the events calendar end-to-end : including tradeshows, conferences, client dinners, and virtual events.
  • Lead logistics and operations : oversee budgets, coordinate vendors, and manage all event details.
  • Measure and optimize : analyze event performance, share insights, and continuously improve results.
  • Innovate with new formats : explore creative event ideas, pilot fresh approaches, and keep our audience engaged.

Requirements :

  • 2 years of field marketing experience at a B2B SaaS or enterprise software startup.
  • Exceptional attention to detail and operational rigor.
  • Experience managing a mix of in-person, virtual, and small-format events.
  • Strong project management skills; able to juggle multiple priorities without sacrificing quality.
  • Familiarity with sales processes and systems, and an interest in aligning closely with sales.
  • Demonstrated ability to thrive in an entrepreneurial, collaborative, self-motivated, and fast-paced environment
  • Why us

    Events play a larger role in our marketing funnel compared to most startups. It's our most productive channel, largely because restaurants are deeply personal, human businesses. It's a relationship-driven industry, and our audience prefers to do business with people and a brand that they trust. These relationships can take months to develop across several digital and physical touchpoints.

    Beyond that, restaurants are still early in their data journey. We are empowering them with data and tools that transform how they think about their business. Our events strategy is the tip of the spear in those efforts - it represents the best way for us to connect with our audience, educate them on the problem we solve, and promote our thought leadership.

    As our Field Marketing Manager, you will improve and expand these capabilities. You will ensure that we continue meeting prospects and customers where they are, and that Bikky shows up as the leading brand and voice in the industry.

    Perks and benefits

  • $65,000 - $85,000 annual salary. Estimated salary range is inclusive of multiple levels and will be narrowed in the interview process.
  • Generous equity compensation.
  • Top tier health insurance including medical, vision, and dental .
  • Ability to participate in a 401k.
  • Bikky offers a hybrid working environment. For candidates in New York City, we have an office where the team works 3-4 times per week.
  • Flexible vacation policy.
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