Field Marketing Manager - German Speaking

FICO

FICO (NYSE : FICO) is a leading global analytics software company, helping businesses in 100+ countries make better decisions. Join our world-class team today and fulfill your career potential!

The Opportunity

This position is a great opportunity for a seasoned marketing professional with a passion for driving and accelerating pipeline, developing segment and account strategies and implementing the plans and deliverables for sales teams.

What You'll Contribute

• Design and execute campaigns to drive customer engagement and incremental bookings and revenue.
• Strategically build the global Demand plan for FICO including account based marketing (ABM), lead generation campaigns, executive engagement programs, and marketing automation programs such as nurture tracks.
• Own marketing sourced pipeline and booking targets.
• Develop integrated, multi-touch marketing activation plans to advance prospects through the sales cycle.
• Manage to allocated marketing budget.
• Build and maintain partnership with the EMEA sales leadership team and nurture the relationships with in-country Sales teams.
• Develop strategy for participating in industry conferences and trade shows, e.g., identify highest impact venues and optimal format including involvement of founders.
• Ensure FICO participation drives significant lead generation and maximizes ROI.
• Facilitate introductions for Sales leadership with major customer prospects at the highest levels of the organization.
• Develop ongoing relationships with key customer accounts, academic institutions, other industry leaders, and regulatory authorities as needed.
• Manage content related to customer sales and prioritize interactions to generate increasing awareness and demand for FICO's solutions and services.
• Identify growth opportunities for FICO within the context of our fiscal sales plan and multi-year Regional strategy.

What We're Seeking

Our Offer to You

At FICO, you can develop your career with a leading organization in one of the fastest-growing fields in technology today Big Data analytics. You'll play a part in our commitment to help businesses use data to improve every choice they make, using advances in artificial intelligence, machine learning, optimization, and much more.

FICO makes a real difference in the way businesses operate worldwide :

Global trends toward digital transformation have created tremendous demand for FICO's solutions, placing us among the world's top 100 software companies by revenue. We help many of the world's largest banks, insurers, retailers, telecommunications providers and other firms reach a new level of success. Our success is dependent on really talented people just like you who thrive on the collaboration and innovation that's nurtured by a diverse and inclusive environment. We'll provide the support you need, while ensuring you have the freedom to develop your skills and grow your career. Join FICO and help change the way business thinks!

FICO promotes a culture of inclusion and seeks to attract a diverse set of candidates for each job opportunity. We are an equal employment opportunity employer and we're proud to offer employment and advancement opportunities to all candidates without regard to race, color, ancestry, religion, sex, national origin, pregnancy, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. Research has shown that women and candidates from underrepresented communities may not apply for an opportunity if they don't meet all stated qualifications. While our qualifications are clearly related to role success, each candidate's profile is unique and strengths in certain skill and / or experience areas can be equally effective. If you believe you have many, but not necessarily all, of the stated qualifications we encourage you to apply.

Information submitted with your application is subject to the FICO Privacy policy at https : / / www.fico.com / en / privacy-policy