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Marketing Specialist

Marketing Specialist

marlo marketingBoston, MA, US
1 day ago
Job type
  • Full-time
Job description

Are you seeking a role that offers that fabled mix of work / life balance? Eager to join a tribe that shares your passion for creative marketing campaigns, revenue-driving loyalty programs, and all things digital marketing? Look no further, we got you!

Here's a bit about marlo marketing and why we may be your cup of tea :

  • Our crew is all about collab. Every member of the team is valued and respected for the unique individual they are, and we know that our strength lies in the teamwork that comes from embracing our many distinct voices and viewpoints.
  • Always learning. We're question-askers, knowledge-seekers, and lifelong students of our craft. Mentorship, training, and professional development are offered at every level not only for the role we have today, but for the ones we'll hold tomorrow – wherever that may be.
  • There's more to life than the (hybrid) office. Social activities are second nature to us (just check our Insta). From brewery visits to yoga classes, zoo trips to potluck shindigs, we prioritize get togethers for fun and team bonding…especially when they involve our cool clients ??
  • We master our own destiny. Every one of us is empowered and encouraged to attain the experience, knowledge, and role we desire. You decide what you want your path at mm to be – we'll help you get there.
  • Resting and recharging are non-negotiable. Unlimited PTO days. Birthdays off. Paid holidays. Week off between Christmas and New Year. We work hard and play harder.
  • We're friends with benefits. Fully covered dental, short-term, and long-term disability. 70% health insurance coverage. Monthly phone reimbursement. 401k with generous employer match. Flexible Spending Account. And a bunch of other benes to make life easier.
  • We don't stop until we're proud . We believe that anything worth doing is worth doing well. In other words, we get sh
  • t done. If you share that ethos, we're your kindred spirits.

We're seeking a driven and proactive Marketing Specialist who loves to get the word out about the latest and greatest everything within the hospitality and consumer categories. If you live and breathe creative marketing ideas that drive sales, traffic, and awareness, we'd love to work with you! This is a hybrid role based out of our Boston office.

Primary Responsibilities :

  • Assist with execution and tracking of integrated marketing campaigns including creative programming, email marketing, social media, digital marketing, loyalty, advertising, PR, and more
  • Support teams in the research and development of marketing materials and plans
  • Oversee brands' online reputation across review sites and social media
  • Draft creative copy for marketing materials and collateral, including email campaigns, loyalty promotion, signage, social media posts, digital ads, and more
  • Monitor digital advertising campaigns, including Meta Ads, Google AdWords, Instacart, Aisle and more; assist with daily, weekly and monthly optimizations and reporting
  • Maintain meeting agendas and recaps for client calls / meetings
  • Stay ahead of the trend on AI tools, emerging marketing / advertising platforms, and technologies
  • Requirements :

  • Minimum 2-4 years of post-college marketing experience, ideally within the hospitality or CPG space
  • Excellent written and verbal communication skills
  • Ability to collect, analyze, and optimize data
  • Comfort with, and consistent usage of, AI software / tools
  • Exceptional organizational skills and attention to detail
  • Ability to multi-task, think creatively, and generate ideas
  • Proactive nature and pride in a job well done
  • Comfort with client communications
  • Ability to organize, multitask, and prioritize work under pressure
  • Ability to take direction and respond positively to constructive criticism
  • Operate with a sense of urgency and effective follow through
  • We offer outstanding professional growth opportunities; a fun and supportive environment; mentoring in a team-oriented environment; competitive compensation; and excellent benefits.

    If we sound up your alley, please submit your resume, cover letter, and salary requirements for consideration.

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    Marketing Specialist • Boston, MA, US

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