Marketing Operations Manager

A company is looking for a Marketing Operations Manager to drive efficiency and optimize performance through data analytics in marketing.

Key Responsibilities

Design and maintain attribution models to assess campaign ROI and customer acquisition costs

Optimize marketing processes and manage technology stack integration for improved efficiency

Partner with various teams to translate data insights into actionable recommendations and create executive dashboards

Required Qualifications

4-6+ years of experience in marketing operations, analytics, or business intelligence, preferably in B2B SaaS

Proven track record of building attribution models and analyzing multi-channel marketing data

Advanced proficiency in SQL, Excel / Google Sheets, and at least one BI tool

Experience with marketing automation platforms and CRM systems

Strong understanding of statistical analysis and data governance standards