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Founding Marketing Manager

Founding Marketing Manager

SummationBaton Rouge, LA, US
22 hours ago
Job type
  • Full-time
Job description

Founding Marketing Manager

Summation is building the future of business planning and analytics by bridging the gap between data and decision-making. We empower organizations to transform complex data into clear, actionable insights that drive business outcomes. Our AI-native platform integrates advanced data models with intuitive workflows, making enterprise performance management simple, collaborative, and effective.

The Role

We are looking for a Founding Marketing Manager with 46 years of experience in product marketing, marketing strategy, or related roles. As the founding member of the marketing team, this person needs to be a builderhelping us develop the marketing function from the ground up, scaling repeatable marketing operational processes, and implementing the right business systems, tools and workflows.

This role is ideal for someone who enjoys being hands-on across marketing channels, analytics, and strategy, and who thrives in early-stage environments where experimentation, learning, and iteration drive impact. You'll work directly with the Executive team, Head of Business Operations, while partnering closely with Sales, Product, and Design.

Key Responsibilities

  • Design and run multi-channel campaigns (paid, organic, partnerships, events) to drive awareness, pipeline, and customer engagement.
  • Develop hypotheses, set up experiments, analyze results, and turn insights into scalable playbooks.
  • Build and optimize marketing workflows, reporting, and automation tools (CRM, attribution, marketing tech stack).
  • Contribute to go-to-market strategy, channel prioritization, and market segmentation.
  • Partner with Design and Product teams to produce campaigns, collateral, and creative assets that reinforce Summation's brand and messaging.
  • Work with Sales to align on lead quality, funnel performance, and pipeline growth; with Product to optimize onboarding and adoption; and with Leadership to inform strategy.

Qualifications

  • 46 years of experience in marketing, marketing strategy, or a related role (preferably in B2B SaaS or high-growth tech).
  • Track record of running campaigns across paid and organic channels and translating results into business impact.
  • Strong analytical skills; comfort with experimentation frameworks, funnel metrics (LTV / CAC, conversion), and reporting tools.
  • Demonstrated ability to build marketing processes and implement marketing systems (HubSpot, attribution platforms, automation tools).
  • Excellent communication and cross-functional collaboration skills; able to influence stakeholders across teams.
  • A self-starter who thrives in fast-paced, ambiguous environments and is motivated to build from zero to one.
  • Bonus Points

  • Experience at an early-stage startup where you built systems from scratch.
  • Familiarity with SQL, BI tools, or advanced analytics.
  • Prior exposure to finance, operations, or enterprise SaaS buyers.
  • What We Offer

  • Competitive salary and equity options
  • Flexible (Unlimited) Paid Time Off
  • Medical, Dental, and Vision benefits for you and your family
  • 401(k) Plan
  • Parental Leave
  • A collaborative environment where your contributions directly impact our customers
  • Opportunities for growth and career development
  • The chance to work on cutting-edge technology that is transforming how businesses plan and execute
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    Marketing Manager • Baton Rouge, LA, US

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