Talent.com
Senior Account-Based Marketing Manager
Senior Account-Based Marketing ManagerSwiftly • San Francisco, CA, United States
Senior Account-Based Marketing Manager

Senior Account-Based Marketing Manager

Swiftly • San Francisco, CA, United States
1 day ago
Job type
  • Full-time
Job description

Overview

Senior Account-Based Marketing Manager

Swiftly is on a mission to help cities move more efficiently. We are the leading transit data platform for agencies to share real-time passenger information, manage day-to-day operations, and improve service performance. Today, over 180 transit agencies in 11 countries including LA Metro, MARTA, SEPTA, and MBTA rely on Swiftly to improve on-time performance by up to 40% and increase passenger information accuracy by up to 50%. The result is better service reliability, increased ridership, and more efficient transit operations.

Even though Swiftly\'s HQ office is located in San Francisco, CA, we are open to candidates in most locations across the U.S. as well as Ontario and British Columbia, Canada. At this time we are unable to provide Visa sponsorship.

What You\'ll Do

  • Own and drive Swiftly\'s ABM strategy build and scale Swiftly\'s ABM program, expanding from 10 to 50+ strategic accounts and directly influencing pipeline and revenue growth.
  • Partner closely with Sales and Customer Success by shaping joint account strategies that unlock pipeline growth, accelerate expansion, and strengthen customer partnerships. You\'ll ensure ABM efforts align with business priorities and growth targets.
  • Lead the creation and execution of high-impact, multi-channel campaigns that deliver personalized engagement, resonate with executive decision-makers, and influence key opportunities.
  • Develop scalable messaging frameworks, content strategies, and toolkits that enable global teams to deliver personalized, consistent, and impactful ABM campaigns.
  • Increase market awareness by owning our paid media strategy across , Google Ads, and industry partnerships, ensuring our brand stands out with the buyers who matter most.
  • Own the strategy and evolution of our ABM tech stack, ensuring we can effectively scale programs by integrating new tools that enhance measurement, targeting, and impact reporting.
  • Build reporting frameworks to measure success-tracking campaign performance, pipeline creation, conversion velocity, and influenced revenue.
  • Champion ABM across the organization, embedding best practices, educating stakeholders, and driving alignment across functions.

What Will Set You Up for Success

  • 68+ years of experience in B2B marketing, with at least 3 years in account-based marketing or a closely related role.
  • Proven track record of building and scaling ABM programs that drive measurable pipeline, expansion, and customer adoption.
  • Strong experience with paid media strategy and execution (, Google Ads, industry publications), ideally in a B2B or enterprise environment.
  • Strong knowledge of account segmentation, targeting, and personalization strategies.
  • Highly cross-functional and collaborative; you thrive on partnering with Sales, Customer Success, and Marketing to align on goals and deliver impact.
  • Analytical mindset with experience using data and tech stacks to measure ABM performance, optimize campaigns, and demonstrate ROI.
  • Passion for public transit and mission-driven work.
  • Even Better If You Have

  • Experience marketing to government or public sector agencies.
  • Familiarity with transit, mobility, or transportation-related industries.
  • Hands-on experience with ABM platforms and tools
  • In accordance with pay transparency laws, please see the approximate salary ranges below. These ranges represent the anticipated low and high ends of the salary for this position. Actual salaries will vary and are based on a multitude of non-discriminatory factors, including final role leveling decisions, a candidate\'s relevant work experiences / skills, and geographic location. Salary is one component of Swiftly\'s total compensation package, which also includes stock options, competitive benefits, 401(k) / RRSP matching, a fantastic team and culture, opportunity to have a huge impact, emphasis on professional growth and holistic wellness, and other perks.

    US Salary Range : $100,000 - $150,000 USD

    Canadian Salary Range : $110,000 - $165,000 CAD

    We are looking for candidates who are passionate about mobility, sustainability, or mission-oriented projects that have a significant real-world impact. Ideal candidates encompass the core values of our company :

  • Team : Together, we are more effective and better supported
  • Impact : Drive impact for our customers, our company, and all of our teams
  • Diversity : See differing perspectives as ways to address our weaknesses and find new strengths
  • Communication : Assume others internally and externally have good intentions
  • Feedback : We share feedback because we want each other to grow professionally and personally
  • Growth : Foster personal, professional, and company growth
  • Benefits

  • Competitive salary
  • Equity compensation for every employee
  • Medical, Dental and Vision
  • Retirement with Employer Match
  • Flexible Spending Account (FSA)
  • Home office setup reimbursement
  • Monthly cell / internet reimbursement
  • Monthly "Be Well" stipend
  • Flexible PTO with a recommended minimum
  • Flexible work environment
  • 16 paid holidays, including holidays in months without US national holidays
  • 8 fully paid weeks of leave for child birth / adoption
  • Swiftly employees can generally expect to travel 12 times a year for in-person company or team offsites. As a fully distributed company, we consider these offsites important for cultivating strong relationships across our teams! Attending these in-person is expected and encouraged, although we understand everyone has different personal circumstances and we will consider requests for exceptions. Customer-facing team members and other specific roles may be expected to travel more frequently.

    We are a truly mission-driven culture that is set to change the world of transit. We are an equal opportunity employer - we are committed to a workplace that is as dynamic, diverse, and passionate as the communities we serve. Because we work with public agencies, we participate in E-Verify.

    #J-18808-Ljbffr

    Create a job alert for this search

    Senior Marketing Manager • San Francisco, CA, United States

    Related jobs
    Senior Campaign Marketing Manager

    Senior Campaign Marketing Manager

    VirtualVocations • Fremont, California, United States
    Full-time
    Campaign Marketing Manager to drive B2B demand generation programs.Key Responsibilities Lead end-to-end webinar production and manage campaign execution Coordinate cross-functional teams to ensu...Show more
    Last updated: 30+ days ago • Promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    VirtualVocations • San Francisco, California, United States
    Full-time
    A company is looking for a Senior Product Marketing Manager - Renter Experience.Key Responsibilities Accelerate product / market fit and growth by defining, testing, and launching new features Dev...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Manager, Rare Disease

    Marketing Manager, Rare Disease

    VirtualVocations • Santa Clara, California, United States
    Full-time
    A company is looking for a Marketing Manager, Rare Disease.Key Responsibilities Drive executional excellence in growth levers and support marketing innovation initiatives Support implementation ...Show more
    Last updated: 3 days ago • Promoted
    Senior Lifecycle Marketing Manager

    Senior Lifecycle Marketing Manager

    VirtualVocations • Fremont, California, United States
    Full-time
    A company is looking for a Lifecycle Marketing Senior Manager responsible for developing and executing marketing strategies to enhance customer engagement and revenue. Key Responsibilities Develop...Show more
    Last updated: 30+ days ago • Promoted
    Senior Field Marketing Manager

    Senior Field Marketing Manager

    VirtualVocations • Santa Clara, California, United States
    Full-time
    A company is looking for a Senior Field Marketing Manager to lead regional marketing programs that drive pipeline growth and enhance customer relationships. Key Responsibilities Develop and implem...Show more
    Last updated: 30+ days ago • Promoted
    Senior Marketing Strategy Manager

    Senior Marketing Strategy Manager

    VirtualVocations • Fremont, California, United States
    Full-time
    A company is looking for a Senior Manager, Marketing Strategy and Programs.Key Responsibilities Translate marketing vision and strategy into actionable plans and develop frameworks for tracking a...Show more
    Last updated: 1 day ago • Promoted
    Senior Account Manager

    Senior Account Manager

    VirtualVocations • Fremont, California, United States
    Full-time
    A company is looking for a Senior Enterprise Account Manager.Key Responsibilities Manage relationships with global enterprise clients, ensuring their success and driving revenue growth Analyze c...Show more
    Last updated: 30+ days ago • Promoted
    Paid Marketing Manager

    Paid Marketing Manager

    VirtualVocations • Santa Clara, California, United States
    Full-time
    A company is looking for a Paid Marketing Manager to scale self-serve acquisition and lead paid media campaigns.Key Responsibilities Manage end-to-end execution and optimization of paid campaigns...Show more
    Last updated: 2 days ago • Promoted
    Senior Digital Marketing Manager

    Senior Digital Marketing Manager

    VirtualVocations • Fremont, California, United States
    Full-time
    A company is looking for a Digital Marketing Manager to lead high-impact digital campaigns.Key Responsibilities : Partner with marketers on subscriber acquisition and retention initiatives Develo...Show more
    Last updated: 30+ days ago • Promoted
    Affiliate Marketing Senior Lead

    Affiliate Marketing Senior Lead

    VirtualVocations • Santa Clara, California, United States
    Full-time
    A company is looking for an Affiliate and Influencer Senior Lead.Key Responsibilities Own the affiliate program end-to-end, including acquisition, activation, and performance optimization Recrui...Show more
    Last updated: 30+ days ago • Promoted
    Senior Product Marketing Manager - Anaplan Intelligence (AI)

    Senior Product Marketing Manager - Anaplan Intelligence (AI)

    Anaplan • San Ramon, CA, United States
    Full-time
    At Anaplan, we are a team of innovators focused on optimizing business decision-making through our leading AI-infused scenario planning and analysis platform so our customers can outpace their comp...Show more
    Last updated: 30+ days ago • Promoted
    Growth Marketing Manager

    Growth Marketing Manager

    VirtualVocations • Concord, California, United States
    Full-time
    Growth Marketing Manager to drive funnel growth and merchant acquisition.Key Responsibilities Define and execute growth strategies for merchant acquisition, activation, and retention Own the acq...Show more
    Last updated: 30+ days ago • Promoted
    Senior Demand Marketing Manager

    Senior Demand Marketing Manager

    VirtualVocations • Concord, California, United States
    Full-time
    Demand Marketing Manager (Demand & Growth).Key Responsibilities Design and execute integrated marketing campaigns to generate qualified pipeline Translate high-level growth strategy into actiona...Show more
    Last updated: 30+ days ago • Promoted
    B2B Marketing Manager

    B2B Marketing Manager

    VirtualVocations • Concord, California, United States
    Full-time
    A company is looking for a Marketing Manager focused on B2B lead generation.Key Responsibilities Develop and execute a B2B marketing strategy for lead generation and brand awareness Manage multi...Show more
    Last updated: 30+ days ago • Promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    Qualys • Foster City, CA, United States
    Full-time
    Come work at a place where innovation and teamwork come together to support the most exciting missions in the world!.Qualys is leading the industry with its pioneering vision of a Risk Operations C...Show more
    Last updated: 30+ days ago • Promoted
    Senior Marketing Manager

    Senior Marketing Manager

    VirtualVocations • Oakland, California, United States
    Full-time
    A company is looking for a Senior Marketing Manager, Digital Events.Key Responsibilities Define success metrics, track performance, and report insights on digital events Design and operationaliz...Show more
    Last updated: 30+ days ago • Promoted
    Senior Growth Marketing Manager

    Senior Growth Marketing Manager

    VirtualVocations • San Francisco, California, United States
    Full-time
    A company is looking for a Senior Growth Marketing Manager to drive brand awareness and customer acquisition.Key Responsibilities Execute demand generation campaigns and manage customer acquisiti...Show more
    Last updated: 30+ days ago • Promoted
    Account Based Marketing Manager

    Account Based Marketing Manager

    VirtualVocations • Concord, California, United States
    Full-time
    A company is looking for an Account Based Marketing (ABM) Manager responsible for orchestrating account-based marketing strategies to drive pipeline growth. Key Responsibilities Develop and execut...Show more
    Last updated: 30+ days ago • Promoted