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Head of Product Marketing

Head of Product Marketing

BlueSnap, IncBoston, MA, United States
25 days ago
Job type
  • Full-time
Job description

Port is an open, flexible internal developer portal designed to streamline everything developers need to know to deliver software more productively and comply with organizational standards. Every company’s software standards, platform, and developers are unique and Port enables platform engineers to unify and present all of the tools in their platform, so developers can work efficiently with clear guidance along the golden paths established collaboratively with stakeholders like security, SREs, and management. From onboarding a new developer to setting up a microservice; performing day-2 operations to monitoring DORA and engineering metrics across the organization, Port is the only developer portal with the total flexibility to handle all our customers’ unique platforms and standards, without the cost and complexity of building from scratch.

As Port continues to scale, we’re looking for a Head of Product Marketing to define and drive our product marketing strategy. You\'ll shape how Port is positioned in the market, ensure our unique value is communicated clearly to technical and business audiences, and equip our GTM teams to execute effectively. This is a high-impact, cross-functional role for someone who brings deep technical fluency and sharp go-to-market instincts.

What You Will Do

  • Define and own Port’s product marketing strategy, partnering closely with Product, Sales, SEs, CSMs, and Engineering to align messaging, positioning, and GTM execution.
  • Craft compelling narratives and technical messaging that resonate with platform engineers, DevOps teams, and other technical buyers—turning complex concepts into crisp, clear stories.
  • Lead launch strategy for new features and integrations, including enablement, comms, and asset development.
  • Build and manage demo environments that showcase our capabilities across different use cases and personas.
  • Enable sellers and partners through content, playbooks, and training that translate technical value into business value.
  • Drive market education in a category that is still emerging—through webinars, partner content, documentation, and external thought leadership.
  • Manage and grow a team of product marketers and content creators as the function scales.

What You Bring

  • 10+ years in product marketing, sales engineering, solutions architecture, or a related technical GTM role, with at least 2+ years in a leadership capacity.
  • Strong technical proficiency (e.g., working with APIs, JSON, YAML, developer tools).
  • Deep empathy for platform engineers, DevOps, and the buying journey of technical teams.
  • Proven ability to craft messaging that connects technical and business value.
  • Experience launching products, running demos, and enabling cross-functional teams.
  • A track record of working cross-functionally and managing high-impact projects from start to finish.
  • Excellent written and verbal communication skills; comfortable presenting to executives, customers, and at industry events.
  • #J-18808-Ljbffr

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    Head Of Marketing • Boston, MA, United States

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