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Marketing Manager, NBA Experiences
Marketing Manager, NBA ExperiencesQuintEvents • Charlotte, NC, US
Marketing Manager, NBA Experiences

Marketing Manager, NBA Experiences

QuintEvents • Charlotte, NC, US
20 days ago
Job type
  • Full-time
Job description

Job Description

Job Description

Salary : Who We Are

Quint is the industry-leading provider of official tickets and hospitality packages to the world's most prominent sports and entertainment events. Based in Charlotte, North Carolina, with offices in six countries, Quints global footprint and proprietary technology platform continue to be the foundation of its exponential growth.

Quint's innovative programs enable partnership properties to expand fan experiences and corporate client entertainment opportunities in a way that reflects the quality and prestige of those brands. Quint has a portfolio of 15+ official property partnerships servicing over 90 events, including Formula 1, NBA, Kentucky Derby, MotoGP, Breeders' Cup, Belmont Stakes, and the NHL.

What You Will Do

As the Marketing Manager, NBA Experiences, you will lead the marketing strategy for the NBA Experiences program. This role is strategic and executional : you will set marketing direction while managing the day-to-day delivery of campaigns across digital, content, paid media, and partnerships. As the steward of the NBA Experiences brand, you will oversee all communication channels and marketing systems, ensuring cohesive storytelling, impactful engagement, and measurable growth all tying back to aggressive sales targets. This role is highly collaborative, working cross-functionally with Sales, Partnerships, and Product Development teams, while also managing relationships with external vendors and partners to deliver best-in-class campaigns.

Essential Job Duties & Functions

  • Own day-to-day project management of campaigns and initiatives, collaborating across content, paid media, and creative teams to deliver seamless execution
  • Lead the development of marketing strategies and goals for NBA Experiences programs in partnership with the Marketing Director
  • Coordinate and execute go-to-market plans for NBA tentpole events and global games, ensuring successful website launches and campaign rollouts
  • Manage NBA partner relationships, overseeing asset approvals, campaign alignment, and long-term strategies to grow the NBA Experiences program
  • Cultivate external partnerships with teams, sponsors, venues, and global sales agent networks, ensuring timely delivery of marketing assets and activations
  • Drive brand growth by building awareness, elevating market positioning, and expanding audience engagement
  • Leverage data-driven insights (e.g., site performance, VTLs, customer acquisition cost, LTCs, lifetime value) to inform decision-making and optimize performance
  • Develop and manage large-scale client presentations, overseeing research, content creation, and design in collaboration with the Creative team
  • Report regularly to leadership and to the NBA, providing insights, performance reviews, and recommendations to advance collective objectives
  • Identify and activate new marketing opportunities that align with departmental goals and long-term strategy.

Basic Qualifications

  • Bachelors degree in Marketing, Communications, Business Administration or a related field
  • At least 5 years experience with an excellent understanding of digital performance marketing, storytelling, and content writing
  • Solid knowledge of online platforms, ad-tech, and marketing automation platforms, digital marketing tools, content management systems, digital sales platforms, and Google Analytics
  • Knowledge and experience working for or around the NBA, its events, and fan culture
  • Strong relationship and account management capabilities
  • Excellent written and verbal communication skills
  • Superb attention to detail and ability to multitask
  • Strong analytical skills to assess performance and make improvements
  • Willing to work unconventional hours as required to liaise with colleagues across time zones
  • Physical Demands

  • Prolonged periods sitting at a desk and working on a computer
  • Must be able to lift up to 25 pounds
  • Must be able to work on-site at Charlotte, NC headquarters
  • Willing and eligible to travel internationally, as needed
  • Eligible to work in the United States
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    Marketing Manager • Charlotte, NC, US

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