Go-to-Market Lead

A company is looking for a Go-to-Market (GTM) Lead to join their Brand Marketing team. Key Responsibilities Act as the central liaison between Marketing and Product teams for alignment on timelines and messaging Coordinate end-to-end go-to-market planning for product and brand launches Develop clear GTM documentation and track performance of launches to inform future planning Required Qualifications 3-5 years of experience in marketing, product marketing, or go-to-market roles Experience working cross-functionally, especially with Product and Creative teams Strong project management and organizational skills Strategic thinker with the ability to simplify complex ideas Passion for consumer products and experience in ecommerce, retail, or subscription-based businesses is a bonus