Marketing Director
Baker Tilly is a leading advisory, tax, and assurance firm, providing clients with a genuine coast-to-coast and global advantage in major regions of the U.S. and in many of the world's leading financial centers. Baker Tilly Advisory Group, LP and Baker Tilly US, LLP (Baker Tilly) provide professional services through an alternative practice structure in accordance with the AICPA Code of Professional Conduct and applicable laws, regulations, and professional standards. Baker Tilly US, LLP is a licensed independent CPA firm that provides attest services to its clients. Baker Tilly Advisory Group, LP and its subsidiary entities provide tax and business advisory services to their clients. Baker Tilly Advisory Group, LP and its subsidiary entities are not licensed CPA firms. Baker Tilly Advisory Group, LP and Baker Tilly US, LLP, trading as Baker Tilly, are independent members of Baker Tilly International, a worldwide network of independent accounting and business advisory firms in 141 territories, with 43,000 professionals and a combined worldwide revenue of $5.2 billion.
The Marketing Director leads the marketing function throughout the firm and provides strategic leadership of the marketing team to drive firm growth. The director leads a team of experienced marketers and collaborates with them to develop and implement marketing plans aligned with firm and business unit growth objectives, execute strategic marketing programs and actions, and proactively identify new opportunities to achieve growth goals.
The Marketing Director works closely with the Senior Director of go-to-market, firm leaders, principals, and marketing team leaders to set the direction and execution of marketing strategies and tactics. They will also analyze marketing return on investments and facilitate collaboration throughout the firm from an industry and service line perspective. The director creates, identifies, leverages, and implements best practices firm-wide to enhance efficiencies and achieve greater results. Additionally, the marketing director works to develop marketing team members by providing coaching, mentoring, and development opportunities.
The compensation range for this role is $164,780 to $312,420. Actual compensation is influenced by a variety of factors including but not limited to skills, experience, qualifications, and geographic location.
Marketing Director • New York, NY, US