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Associate Manager, Product Management

Associate Manager, Product Management

BaxterSkaneateles, NY, US
29 days ago
Job type
  • Full-time
Job description

Associate Manager of Product Marketing

At Baxter, we believe every personregardless of who they are or where they are fromdeserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.

Here, you will find more than just a jobyou will find purpose and pride.

Your Role at Baxter

As an Associate Manager of Product Marketing, you have lots of ideas grounded in research and knowledge of the marketplace. Your skills in planning and implementing these ideas are what make you an outstanding business partner and marketer. You critically think through problems and communicate your ideas in a way that helps us compete. Your curiosity, love of learning, and active listening give you a significant understanding of healthcare and business.

And while you are a great teammate, you are also competitivedetermined to achieve results and get things done.

At Baxter, we're not just promoting the latest life-saving products; we're thinking strategically about getting products to those who need them by understanding the value they provide, the market where they are needed, and the approach to reach the right individuals.

Your Team

We develop quality products with the patient in mind, so our marketing efforts are also patient-centric. That means you can be proud of our work and the value we provide to people every day.

As a large, multinational organization, you have the opportunity to expand your knowledge through collaboration with a variety of individuals, exposure to different facets of our portfolio, and a supportive leadership team that encourages ongoing development.

From your leaders to your peers, we operate as a team. We are focused on delivering for our patients and the business. We continue developing digital tools to enable efficiency and support a variety of learning and development opportunities.

What You'll Be Doing

This is an integral upstream marketing role, operating as a key team member in the Front Line Care (FLC) marketing organization - a fast-paced, growth-oriented team in Baxter. The Associate Product Marketing Manager for Vision Screening & Diagnostics develops, implements, and evaluates the performance of marketing plans and activities for the Vision Screening & Diagnostics product portfolio. Our RetinaVue Care Delivery Model helps preserve the vision of patients living with diabetes with a simple eye exam that takes minutes to complete for diabetic retinopathy detection during routine primary care visits.

  • Manage the maintenance and growth of our RetinaVue Care Delivery Model, Vision Screeners.
  • Work cross functionally as the subject matter expert for these products globally. Partner with the sustaining engineering project management team.
  • Cross-functional influence with downstream marketing, legal, operations, R&D, QA / RA, and finance leadership.
  • Ownership, development and management of go-to-market strategies and marketing programs for on market products.
  • Develop marketing plans, forecasts revenue, maintains status of customer requirements, and recommends marketing opportunities consistent with the product line objectives.
  • Evaluate business opportunities to define and optimize product positioning through analysis and understanding of target markets, market trends, new technology, customer needs and the competitive environment.
  • Represent the global market and provides support for all sustaining projects associated with products in the portfolio.
  • Make recommendations to management to define and optimize product positioning.
  • Communicates customer feedback to department leaders and evaluates product performance.
  • Serve as the internal and external evangelist for the specific product or product lines by creating compelling messages and demonstrating benefits and capabilities.
  • Manage current on market product life cycles and determine end-of-life strategies.
  • Ability to travel up to 20% (domestic and international).

What You'll Bring

  • Bachelor's degree required.
  • 3+ years of experience in medical device product management, marketing, or related field. Demonstrated experience in marketing, preferably medical device or other healthcare related field, technical education, or background also a plus.
  • Understanding of the technical and clinical elements of product management preferable in medical device.
  • Proficiency with SAP and PowerBI tools strongly preferred.
  • Analytical capabilities to understand product portfolio P&L, pricing, margin, and COGs to make good business decisions.
  • Excellent oral and written communication skills.
  • Organized and able to manage multiple priorities effectively.
  • Individual contributor with good leadership skills.
  • Customer needs focused; collaboration and influencing skills with cross functional team members.
  • Track record of innovative thinking and execution.
  • Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week onsite. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.

    We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The estimated base salary for this position is $96,000 - 132,000. The estimated range is meant to reflect an anticipated salary range for the position. We may pay more or less than of the anticipated range based upon market data and other factors, all of which are subject to change. Individual pay is based on upon location, skills and expertise, experience, and other relevant factors. This position is also eligible for discretionary bonuses.

    Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

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    Manager Product Management • Skaneateles, NY, US

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