Talent.com
Digital Marketing Manager
Digital Marketing ManagerBoston Unity Soccer Club LLC • Boston, Massachusetts, United States, 02116
Digital Marketing Manager

Digital Marketing Manager

Boston Unity Soccer Club LLC • Boston, Massachusetts, United States, 02116
1 day ago
Job type
  • Full-time
Job description

About Boston Legacy FC

Boston Legacy FC (the Club) is Boston's new professional women's soccer team, set to begin play in the National Women's Soccer League in 2026. We are dedicated to building a championship-caliber organization on and off the pitch. We are passionate about advancing women's sports, investing in our local community, and redefining the future of professional soccer. As a startup club with a big vision, we're building from the ground upand looking for entrepreneurial team members who want to be part of something extraordinary.

The Role

Boston Legacy FC is seeking a Digital Marketing Manager to oversee the Club's full digital ecosystem including our website, mobile app, match-day digital systems, and fan-facing content infrastructure. This role combines product ownership, CMS management, technical execution, QA, and cross-functional coordination to ensure fans experience a seamless, accurate, and engaging digital journey every day of the year and especially on match day.

The ideal candidate blends digital product expertise with strong operational instincts, thrives in fast-moving environments, and brings meticulous attention to detail across content, functionality, and fan experience flows.

Key Responsibilities

Digital Product & Platform Ownership

  • Own the day-to-day management of the Club's website, mobile app, and other digital properties.
  • Maintain the product roadmap in collaboration with engineering, marketing, and operations teams.
  • Manage integrations between key systems (ticketing, CRM, Shopify, push notification platforms, analytics tools).
  • Plan, test, and execute new feature launches, enhancements, and CMS capabilities.
  • Monitor platform performance (errors, load times, drop-offs) and coordinate resolution with internal and external technical partners.

Content & CMS Management

  • Manage and publish daily content across the website and app, including schedules, promotions, maps, FAQs, alerts, and match-day information.
  • Build and update pages in Shopify and the app's CMS (or selected app platform), ensuring availability of offline-ready content for match-day operations.
  • Draft, segment, and schedule app push notifications; maintain delivery rules and targeting logic.
  • Uphold brand and accessibility standards across all digital channels.
  • Quality Assurance & Technical Accuracy

  • Perform full QA for all publishes validating copy, formatting, image specifications, HTML / CSS adjustments, UTMs, accessibility tags, forms, and ticketing flows.
  • Review and troubleshoot HTML / CSS structures within CMS templates to ensure layout consistency.
  • Test digital journeys regularly (ticket purchase, parking, mobile wallet, maps, stadium policies) to ensure accuracy and uptime.
  • Maintain documentation of digital standards, workflows, and technical requirements.
  • Match-Day & Real-Time Operations

  • Provide weekend and match-day support, updating schedules and pages in real time.
  • Quickly publish urgent changes (gates, weather, parking, delays, etc.) with accuracy and calm under pressure.
  • Monitor critical fan experience paths throughout match day and escalate technical issues appropriately.
  • Coordinate with Communications, Operations, and Sporting staff for timely and consistent updates across platforms.
  • Digital Program Development

  • Support the planning and implementation of the Club's SMS program, contributing platform expertise, best practices, and workflow design.
  • Assist in the onboarding of new digital tools, integrations, and partners as the Club scales.
  • Participate in special projects, feature rollouts, and digital innovation initiatives.
  • Qualifications

    Required Skills & Experience

  • Basic-to-intermediate knowledge of HTML and CSS (ability to adjust layout, troubleshoot formatting issues, and clean up code within CMS environments).
  • Hands-on experience with a web CMS (Shopify, Contentful, WordPress, Webflow, club CMS, or equivalent).
  • Experience with mobile app CMS tools and push notification systems.
  • Strong QA skills and obsessive attention to detail.
  • Ability to work weekends, evenings, and match days as part of regular responsibilities.
  • Ability to collaborate across departments and balance multiple simultaneous priorities.
  • Preferred Experience

  • Experience in sports, live events, entertainment, or any high-tempo operational environment.
  • Familiarity with accessible content standards (WCAG, alt text, semantic HTML).
  • Comfort with ticketing or fan-experience platforms (SeatGeek, Ticketmaster, FEVO, etc.).
  • Working knowledge of analytics tools (GA4, GTM, Amplitude, Mixpanel, etc.).
  • Behavioral Attributes

  • Self-starter who thrives in a build-from-scratch environment.
  • Calm under pressure and adaptable to rapid changes on match days.
  • Detail-oriented, structured, and committed to accuracy and high-quality execution.
  • Strong communicator who enjoys coordination and problem-solving across teams.
  • Why Join Us? You'll be part of a founding team creating a legacyliterally. Boston Legacy FC is more than a soccer club; it's a movement. We offer a unique opportunity to shape the future of a professional sports organization in one of the most passionate sports markets in the world.

    Equal Employment Opportunity Statement – Boston Legacy FC

    Boston Legacy FC is proud to be an equal opportunity employer. We are committed to building a diverse, inclusive, and equitable workplace where all individuals are respected, valued, and empowered.

    We do not discriminate on the basis of race, ethnicity, color, national origin, ancestry, gender, gender identity or expression, sexual orientation, marital or parental status, religion, age, disability, neurodiversity, veteran status, citizenship status, or any other legally protected characteristic.

    Boston Legacy FC is dedicated to fostering a workplace that reflects the vibrant and diverse community we serveon and off the pitch.

    If you require a reasonable accommodation during any part of the hiring process, please let us know. We're happy to support you.

    The pay range for this role is :

    90,000 - 110,000 USD per year(Boston, MA)

    PIee49366b8bec-30511-39154841

    Create a job alert for this search

    Digital Marketing Manager • Boston, Massachusetts, United States, 02116

    Related jobs
    Senior Global Marketing Manager - Video (Andover, MA)

    Senior Global Marketing Manager - Video (Andover, MA)

    Smith & Nephew • Andover, MA, United States
    Full-time
    Global Marketing Manager - Video (Andover, MA).At Smith+Nephew we design and manufacture technology that takes the limits off living. We are seeking a talented and experienced Global Marketing Manag...Show more
    Last updated: 30+ days ago • Promoted
    Sales And Marketing Specialist

    Sales And Marketing Specialist

    forREAL • Danvers, MA, United States
    Full-time
    REAL is a modern platform built to simplify every part of the leasing experience for both tenants and landlords.Tenants can browse listings, explore neighborhoods, and take high-quality 3D tours fr...Show more
    Last updated: 30+ days ago • Promoted
    Industrial Sales Manager

    Industrial Sales Manager

    Sonepar USA • Brockton, MA, United States
    Full-time
    NorthEast Electrical is seeking a Full-time, Sales Manager to join our Industrial team in Brockton, MA!.A career at NorthEast Electrical is more than a job. You're investing in a brighter, more sust...Show more
    Last updated: 30+ days ago • Promoted
    Site Digital IT Manager Internships

    Site Digital IT Manager Internships

    PGBPGNGLOBAL • Andover, MA, United States
    Full-time
    Are you interested in leading end-to-end IT engineering and operational technology (OT) for a manufacturing site or distribution center that produces iconic brands used worldwide? Procter & Gamble ...Show more
    Last updated: 30+ days ago • Promoted
    Lifecycle Marketing Manager

    Lifecycle Marketing Manager

    Navient • Boston, MA, United States
    Full-time
    Our mission is to make higher education accessible and affordable for everyone.We empower students with financial support and supercharge their ability to pay down their debt, so they can get on th...Show more
    Last updated: 30+ days ago • Promoted
    Manager, Marketing

    Manager, Marketing

    SchureMed • Abington, MA, USA
    Full-time
    Quick Apply
    SchureMed is hiring an onsite Marketing Manager to.You will own the integrated plan, execute campaigns end-to-end, and report the metrics that drive pipeline and revenue. Build the annual, integrate...Show more
    Last updated: 25 days ago
    PR Account Manager, Tech

    PR Account Manager, Tech

    Matter • Newburyport, MA, United States
    Full-time
    Public Relations Account Manager (Tech and Cybersecurity).Boston or Newburyport, MA; Providence, RI; Rochester, NY; Dallas, TX. Denver, CO.Matter is an independent and thriving brand elevation agen...Show more
    Last updated: 12 days ago • Promoted
    Remote Adobe Campaign Architect - Lead Digital Marketing

    Remote Adobe Campaign Architect - Lead Digital Marketing

    Cognizant • Boston, MA, United States
    Remote
    Full-time
    A leading digital services firm is seeking an Adobe Campaign Technical Architect to lead digital marketing solutions and enhance customer engagement. This remote position requires 10-14 years of exp...Show more
    Last updated: 10 hours ago • Promoted • New!
    Director, Digital Marketing- US Kidney

    Director, Digital Marketing- US Kidney

    Vertex Pharmaceuticals • Boston, MA, United States
    Full-time
    Job Description • •At Vertex, we relentlessly pursue transformative medicines for serious diseases.Our culture is rooted in scientific excellence, patient-centricity, and a commitment to innovation.W...Show more
    Last updated: 30+ days ago • Promoted
    Director, Kidney Digital Marketing — Hybrid & Growth Leader

    Director, Kidney Digital Marketing — Hybrid & Growth Leader

    PowerOptions • Boston, MA, United States
    Full-time
    A leading biotechnology company is seeking a Director of US Kidney Digital Marketing to develop and execute omnichannel strategies. The ideal candidate will manage a comprehensive digital strategy f...Show more
    Last updated: 2 days ago • Promoted
    Manager

    Manager

    Village Tavern • Salem, MA, US
    Full-time
    Event Sales Manager with Established.Seeking an Experienced Professional to Drive Event Sales.We are actively seeking a dynamic and results-driven Event Sales Manager with an.The ideal candidate wi...Show more
    Last updated: 30+ days ago • Promoted
    Marketing & Business Development Assistant

    Marketing & Business Development Assistant

    Law Mom • Newburyport, Massachusetts, United States
    Full-time
    Quick Apply
    Marketing & Business Development Assistant.The Organized, Warm, Hilarious Human We’ve Been Praying the Universe Would Send Us. Law Mom — Mom’s Heart, Trusted Partner.WARNING : This Job Posting Co...Show more
    Last updated: 5 days ago
    Global Marketing Manager - Sports Medicine, Capital Technologies

    Global Marketing Manager - Sports Medicine, Capital Technologies

    J&J Family of Companies • Raynham, MA, United States
    Full-time
    At Johnson & Johnson,?we believe health is everything.Our strength in healthcare innovation empowers us to build a?world where complex diseases are prevented, treated, and cured,?where treatments a...Show more
    Last updated: 30+ days ago • Promoted
    Digital Marketing Specialist

    Digital Marketing Specialist

    Fresenius Kabi USA, LLC • North Andover, MA, United States
    Full-time
    The Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity...Show more
    Last updated: 30+ days ago • Promoted
    Digital Marketing Analytics Lead

    Digital Marketing Analytics Lead

    Verndale • Boston, MA, US
    Full-time
    Quick Apply
    About the Digital Marketing Analytics Lead Position The qualified candidate will be an analytics and tag management expert tasked with becoming the trusted advisor for our clients and internal...Show more
    Last updated: 4 days ago
    Global Marketing Manager - Sports Medicine, Capital Technologies

    Global Marketing Manager - Sports Medicine, Capital Technologies

    Johnson and Johnson • Raynham, MA, United States
    Full-time
    At Johnson & Johnson, we believe health is everything.Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments a...Show more
    Last updated: 30+ days ago • Promoted
    Senior Web Marketing Manager

    Senior Web Marketing Manager

    Robin Powered, Inc. • Boston, MA, United States
    Full-time
    Robin is reimagining workplace operations as a strategic function, and AI is at the core of how we get there.We help workplace teams bring order to the chaos by automating logistics, simplifying op...Show more
    Last updated: 14 days ago • Promoted
    Intern - Marketing

    Intern - Marketing

    LightPath • Wakefield, MA, United States
    Full-time
    Lightpath is one of the largest competitive local exchange carriers in the tri-state area.Weown and operate our infrastructure "from the ground up" by deploying over 20,000 route miles connecting 1...Show more
    Last updated: 30+ days ago • Promoted