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General Manager

General Manager

Lapine Fitness StudioBrooklyn, NY, US
2 days ago
Job type
  • Full-time
Job description

Join Our Leadership Team as Our General Manager

At Lapine Fitness Studio (LFS), we're on a mission to transform lives and redefine the fitness experience in Brooklyn. As a growing Small Group Personal Training facility, we're seeking a General Manager to lead our coaching team, drive membership growth, and champion our culture of excellence.

This is a high-impact leadership role that combines people development, operational leadership, and strategic sales execution — perfect for someone who thrives in both community-building and business growth.

About LFS

LFS is built on community, 6-star service, and care. We pride ourselves on delivering a premium training experience supported by an engaged, high-performing team. The General Manager is a cornerstone of this mission — leading with integrity, maintaining exceptional standards, and helping every member and coach feel supported and empowered.

Core Responsibilities :

Coaching (Approx. 10 Sessions / Week)

  • Deliver high-quality small group personal training sessions
  • Lead first sessions for new members to ensure a seamless and memorable introduction to LFS coaching and culture.
  • Support high-traffic sessions to maintain consistency and exceptional member experiences  (as needed)

Team Management & Development

  • Conduct weekly 1 : 1 meetings with each coach to review performance, set goals, and identify growth opportunities.
  • Host weekly team meetings to share updates, celebrate wins, and maintain alignment across the coaching staff.
  • Perform weekly session audits to ensure coaching quality, consistency, and adherence to LFS standards.
  • Be a culture carrier — model professionalism, care, and leadership in every interaction.
  • Lead in-services to upskill the coaching team and strengthen the member experience.
  • Sales

  • Follow up with new leads to maximize conversion opportunities.
  • Conduct sales calls with prospective members and ensure a smooth transition into onboarding
  • Own, Track and report key sales metrics
  • Collaborate with leadership to plan studio promotions, events, and community partnerships that support lead flow and brand visibility.
  • Leadership & Strategy

  • Attend and contribute to weekly  Level 10 meetings  — reviewing KPIs, quarterly projects, weekly to-dos, issues, and opportunities.
  • Collaborate cross-functionally with Director of member expereince to strengthen community engagement, enhance retention, and foster a unified team culture.
  • Take ownership of key KPIs and lead the development and execution of quarterly studio growth initiatives.
  • Support staff hiring, onboarding, and training systems to maintain a world-class team.
  • Ensure consistent alignment between LFS's mission, core values, and day-to-day execution.
  • Provide ongoing insight and recommendations on programming, scheduling, and team performance.
  • What We're Looking For

  • Proven Leadership Experience :  2+ years in fitness management, team leadership, or sales-driven roles.
  • Sales & Communication Skills :  A confident, empathetic communicator who thrives in conversations and conversions.
  • Coaching Expertise :  Experience in small group personal training, programming, and member engagement.
  • Organizational Mastery :  You balance systems and relationships with equal skill.
  • Culture-Driven Leadership :  You bring energy, accountability, and care to every interaction.
  • Why Join LFS?

  • Make a Real Impact :  Lead a passionate team and help shape the growth of a leading Brooklyn fitness studio.
  • Professional Growth :  Access leadership mentorship, ongoing education, and meaningful career development.
  • Positive Culture :  Join a community of driven, supportive people who care deeply about their craft.
  • Strategic Autonomy :  Collaborate directly with ownership on vision, systems, and innovation.
  • Position Details

    Location :  South Slope, Brooklyn

    Hours :  Full-time, in-person

    Compensation :  $70,000 to $85,000 annually

    Interested? Email Paul@lapinefit.com with the subject line "LFS GM opportunity"bout why this role resonates with you.

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    General Manager • Brooklyn, NY, US

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