Head of Brand

Job Description

Job Description

About Torus

Torus is a pioneering, sustainable energy solutions company based in Utah, dedicated to revolutionizing renewable energy storage and management. Our mission is to empower communities to become their own sustainable energy providers.

We are driven by a deep-rooted commitment to sustainability and community. We tackle critical challenges facing the American energy landscape. Our advanced Torus Spin Flywheel™ technology charges and discharges electricity 16 times faster than traditional batteries, ensuring rapid response to grid demands and enhancing energy efficiency.

Our advanced manufacturing, research, and development facilities in South Salt Lake and Springville, Utah drive continuous innovation, and our commitment to American manufacturing ensures quality and reliability. Join us at Torus and be part of an exciting team that is transforming the energy landscape.

About the Role

Torus is on a mission to empower communities to become their own sustainable energy providers. As Head of Brand , you’ll lead the evolution of our brand across every touchpoint—guiding strategy, messaging, and visual identity to reflect our impact across utilities, C&I, data centers, and government sectors. You’ll own brand architecture, oversee creative execution, and collaborate across teams to ensure our brand drives trust, clarity, and growth. We’re looking for a proven brand leader with experience scaling brands in energy, climate tech, or hardware—and a passion for building meaningful, mission-aligned brands that shape the future of energy.

Responsibilities

• Own and evolve the Torus brand across all customer segments : utilities, commercial & industrial, data centers, and government / defense.
• Develop and enforce brand guidelines across every touchpoint : product, digital, print, events, presentations, partnerships, physical spaces, and packaging.
• Lead development of brand architecture that aligns with product tiers (hardware, software, security) and commercial personas.
• Guide all creative work (internal and agency) to ensure consistency, clarity, and resonance with our audience.
• Oversee naming, messaging frameworks, visual identity systems, and tone of voice—especially as Torus expands nationally.
• Collaborate with the content team, product marketing, sales, product, manufacturing, and customer experience to ensure our brand elevates every part of the customer journey.
• Support campaign and content strategy across paid, owned, and earned channels—including LinkedIn, conferences, email, video, press, and government.
• Act as Torus’s internal brand guardian, empowering teams to use the brand confidently while ensuring quality and cohesion.

Required Experience

Preferred Experience

You’ll be a great fit if you have a passion for helping to solve complex climate challenges and are committed to finding new innovative ways to preserve and enhance our planet. As a member of a rapidly growing startup with an excitement to learn new technologies, you’ll add incredible value as a self-starter and apply your technical skills to empower our customers to discover, purchase, and install the Torus products that will help them live clean, renewable lives.

Our Perks & Benefits

Additional Details

Background Check All candidates are subject to a background check.

Location This position is primarily remote with in-office work as needed with some travel. The role is Utah-based remote with on-site work as needed in our South Salt Lake Headquarters Warehouse (air-conditioned). May require occasional onsite work in our Springville R&D warehouse (air-conditioned and non air-conditioned).

Schedule Full-Time, Salaried

Compensation $160,000-190,000 (Note : We have the flexibility to hire at different levels, which may impact the corresponding pay range.)

Work Authorization Applicants must already have the legal authorization to work in the US without requiring any employer sponsorship.

Physical Requirements

Torus is proud to be an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

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