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VP, Marketing – Consumer Networking
VP, Marketing – Consumer NetworkingNETGEAR • San Jose, CA, United States
VP, Marketing – Consumer Networking

VP, Marketing – Consumer Networking

NETGEAR • San Jose, CA, United States
2 days ago
Job type
  • Full-time
Job description

NETGEAR is seeking a strategic, innovative, and results-driven Vice President of Marketing to lead our global consumer networking marketing initiatives. This executive-level role will be based in San Jose, CA, and reports directly to the SVP / GM of Home Networking, with a dotted-line to the CMO. The successful candidate will lead the full suite of consumer marketing functions, spanning performance marketing, product marketing, packaging, channel marketing, and pricing strategy across all major markets including the Americas, EMEA, and APAC.

This is a highly visible and cross‑functional leadership role requiring deep expertise in full‑funnel marketing, global brand stewardship, and omni‑channel execution. You will be responsible for owning marketing programs across retail, Amazon, and direct‑to‑consumer (DTC) channels, helping NETGEAR grow its presence as a market leader in home networking worldwide.

This role is a hybrid position and requires 3 days a week working in our San Jose office.

Key Responsibilities

  • Lead global marketing strategy and execution for NETGEAR’s Home Networking business, supporting revenue growth, brand equity, and customer acquisition goals.
  • Manage the entire consumer marketing mix : product marketing, performance marketing, packaging, pricing, promotion, and placement across all customer touchpoints.
  • Drive go‑to‑market strategy and campaigns for new product launches, category expansions, and seasonal marketing initiatives.
  • Own and optimize channel marketing efforts across Amazon, retail partners, and NETGEAR’s direct‑to‑consumer platforms.
  • Partner closely with regional sales teams and marketing leads in the Americas, EMEA, and APAC to deliver locally resonant programs that scale globally.
  • Collaborate cross‑functionally with Product Management, Creative, Brand, Sales, Customer Support, and Executive Leadership to ensure alignment and delivery.
  • Analyze campaign and channel performance data to refine strategy and improve ROI.
  • Lead and inspire a global marketing team, fostering a high‑performance culture and mentoring future leaders.
  • Act as a senior leader representing the marketing function within NETGEAR’s broader executive team.

Required Qualifications

  • 15+ years of progressive marketing leadership experience with a focus on consumer technology or durable goods.
  • Demonstrated success in leading global marketing strategy and execution across multiple regions and channels.
  • Proven experience with all four Ps of marketing : product, price, place, promotion.
  • Strong background in performance marketing, digital acquisition, and campaign analytics.
  • Experience working across and optimizing marketing strategies for Amazon, retail, and DTC channels.
  • Exceptional leadership, collaboration, and communication skills across executive stakeholders.
  • Proficiency in managing international teams, budgets, agencies, and cross‑functional partnerships.
  • Preferred Qualifications

  • MBA or advanced business degree strongly preferred.
  • Experience in connected home, networking, or consumer electronics markets.
  • Fluency in data‑driven marketing methodologies and marketing technology tools (e.g., CRM, CDP, analytics suites).
  • Company Statement / Values

    At NETGEAR, we are on a mission to unleash the full potential of connectivity with intelligent solutions that delight and protect. We turn ideas into innovative networking products that connect people, power businesses, and advance the way we live.

    We're a performance‑driven, talented and connected team that's committed to delivering world‑class products for our customers. As a company, we value our employees as the most essential building blocks of our success. And as teammates, we commit to taking our work to the Next Gear by living our values : we Dare to Transform the future, Connect and Delight our customers, Communicate Courageously with each other and collaborate to Win It Together . You’ll find our values woven through our processes, present in our decisions, and celebrated throughout our culture.

    We strive to attract top talent and create a great workplace where people feel engaged, inspired, challenged, proud and respected. If you are creative, forward‑thinking, passionate about technology and are looking for a rewarding career to make an impact, then you've got what it takes to succeed at NETGEAR. Join our network and help us shape the future of connectivity.

    NETGEAR hires based on merit. All qualified applicants will receive equal consideration for employment. All your information will be kept confidential according to EEO guidelines.

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    Vp Marketing • San Jose, CA, United States

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