Email Marketing Manager

A company is looking for an Email Marketing Manager to drive client revenue through innovative email and SMS marketing strategies.

Key Responsibilities

Lead the development of retention strategies and manage client relationships

Report on KPIs and provide actionable insights to enhance client retention and revenue

Oversee campaign project management, including delegation and quality assurance of email and SMS campaigns

Required Qualifications

5+ years of experience in digital marketing with a focus on retention

Experience with Klaviyo or similar ESPs, including list segmentation and automation

Proficiency in SMS marketing platforms and loyalty program development

Ability to manage multiple projects in a fast-paced environment

Prior experience in a leadership role with cross-functional teams