Director, Global Advertising & Promotion

CSL is transforming its R&D organization to accelerate innovation and create greater impact for patients. With a streamlined, project-led structure and a focus on collaboration, we're building a future-ready team that excels in dynamic biotech ecosystems. Joining CSL now means being part of an agile team committed to developing therapies that make a meaningful difference worldwide.

Could you be our next Director, Global Advertising and Promotion? The job is in our King of Prussia, PA office or Zurich Switzerland office. This is a hybrid position and is onsite three days a week. You will report to the Executive Director, Head, Global Labeling & Labeling Data Strategy.

The Director, Global Advertising and Promotion is responsible for developing and overseeing the regulatory strategy and compliance of promotional and non-promotional with a global focus. This role ensures that all advertising, promotional, and external communications activities for markets ex-US comply with applicable regulations, guidelines, and company policies. The incumbent will provide leadership across regions (e.g., EU, APAC, LATAM) and collaborate with cross-functional partners including Marketing, Legal, Medical Affairs, and Commercial to drive compliant and innovative messaging that satisfies regulatory requirements while meeting strategic corporate and business objectives.

Main Responsibilities & Accountabilities

• Strategic Leadership :

Provide global oversight, leadership and direction to develop and execute global regulatory ad / promo strategies to support product commercialization, lifecycle management, and expansion into new markets.

Participate in the review and approval process for promotional and non-promotional materials (e.g., websites, social media, HCP / patient brochures, press releases) for consistency with local and international regulatory requirements (e.g., EMA, PMDA).

Serve as the primary point of contact with regulatory bodies on advertising and promotion matters, including submission of materials to Health Authorities, responding to inquiries, and managing enforcement risk.

Partner with Legal, Compliance, Medical, and Commercial teams to ensure accurate and balanced content in alignment with product labeling and company strategy.

Lead the development and implementation of global policies, standard operating procedures (SOPs), and training programs for advertising and promotional review processes.

Build and manage a high-performing global ad / promo team of reviewers. Provide mentorship, professional development, and performance management.

Identify and mitigate regulatory risks in promotional materials and campaigns. Provide guidance during concept development and campaign planning phases.

Support the integration of digital and emerging media in advertising strategies while maintaining compliance.

Qualifications & Experience Requirements

Bachelor’s degree required.

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Our Benefits

CSL employees that work at least 30 hours per week are eligible for benefits effective day 1. We are committed to the wellbeing of our employees and their loved ones. CSL offers resources and benefits, from health care to financial protection, so you can focus on doing work that matters. Our benefits are designed to support the needs of our employees at every stage of their life. Whether you are considering starting a family, need help paying for emergency back up care or summer camp, looking for mental health resources, planning for your financial future, or supporting your favorite charity with a matching contribution, CSL has many benefits to help achieve your goals.

Please take the time to review our benefits site to see what’s available to you as a CSL employee.

About CSL Behring

CSL Behring is a global biotherapeutics leader driven by our promise to save lives. Focused on serving patients’ needs by using the latest technologies, we discover, develop and deliver innovative therapies for people living with conditions in the immunology, hematology, cardiovascular and metabolic, respiratory, and transplant therapeutic areas. We use three strategic scientific platforms of plasma fractionation, recombinant protein technology, and cell and gene therapy to support continued innovation and continually refine ways in which products can address unmet medical needs and help patients lead full lives.

CSL Behring operates one of the world’s largest plasma collection networks, CSL Plasma . Our parent company, CSL , headquartered in Melbourne, Australia, employs 32,000 people, and delivers its lifesaving therapies to people in more than 100 countries.

We want CSL to reflect the world around us

At CSL, Inclusion and Belonging is at the core of our mission and who we are. It fuels our innovation day in and day out. By celebrating our differences and creating a culture of curiosity and empathy, we are able to better understand and connect with our patients and donors, foster strong relationships with our stakeholders, and sustain a diverse workforce that will move our company and industry into the future. Learn more Inclusion and Belonging | CSL .

Do work that matters at CSL Behring!