Marketing Operations Lead, Contractor position, 24 hours a week

Marketing Operations Lead

Are you an experienced Marketing Operations Lead who thrives in a global, fast-paced environment? At CCi, we're looking for a Marketing Operations Lead to play a key role - responsible for building and managing the technology, processes, and data infrastructure that power our sales and marketing demand engine. You will be hands-on in building, executing, and tracking marketing campaigns while optimizing our technology stack, processes and reporting to enable data-driven decision-making across marketing and sales to drive scalable revenue growth.

This is more than just a marketing operations lead role it's an opportunity to partner with leaders, optimize processes, and help shape the marketing foundation of a business that's transforming supply chains around the world.

At Competitive Capabilities International (CCi), our mission is to help build efficient and sustainable organizations that empower people to do their best work. With our continuous improvement platform, TRACC, we've supported over 3,000 supply chains in more than 75 countries to achieve world-class performance.

Joining CCi means being part of a global team with a 35-year legacy of innovation, and a future focused on helping people and businesses unlock their full potential.

Key Responsibilities :

Campaign Operations & Execution :

• Build and execute email marketing campaigns, automation workflows, and nurturing sequences using Pardot / Salesforce integration.
• Build conversion optimized landing pages, forms, and campaign assets with comprehensive tracking implementation.
• Implement lead scoring models and qualification frameworks to improve funnel conversion.
• Set up automated lead routing workflows and tracking infrastructure for multi-channel campaigns.
• Monitor campaign performance, optimize conversion rates, and deliver detailed performance reports.

Marketing Technology & Data Management :

Analytics & Performance Optimization :

Sales & Marketing Alignment :

Process & Innovation Management :

The Role Holder will be expected to be flexible with day-to-day responsibilities and may be required to undertake other duties in addition to the above as reasonably assigned, in line with the evolving needs of the organization.

Key Performance Indicators :

KPI 1 : Campaign Performance : On-time delivery and continuous improvement in conversion rates and lead quality.

KPI 2 : System Excellence : Accurate tracking implementation, data quality, and optimal technology ROI.

KPI 3 : Revenue Impact : Growth in marketing-qualified leads and improvement in marketing-to-sales conversion rates.

KPI 4 : Operational Efficiency : Streamlined processes, vendor performance, and budget adherence.