Graphic Designer

Job Description

Job Description

POSITION : Graphic Designer

CLASSIFICATION : Part-time (non-exempt)

REPORTS TO : VP of Marketing

START DATE : 12 / 1 / 2025

About Equator

In 1995, Equator Founders Helen Russell and Brooke McDonnell began their values-driven path, roasting coffee in a Marin County, CA garage. Possessing an obsessive commitment to green coffee sourcing and unparalleled roasting expertise, Helen and Brooke have committed over 30 years to sustainable and fair trade coffee practices all in the name of creating a remarkable coffee experience for consumers. Today, Equator Coffees is a retail and wholesale coffee roaster and coffee farm owner with twelve retail cafes throughout California—from Marin County to San Francisco to Oakland to Los Angeles and beyond. Throughout the years, Equator Coffees has spearheaded industry-leading sourcing and roasting practices, and has forged progressive partnerships with Michelin-starred chefs, specialty grocers, tech campuses, and more. Women-owned, LGBTQ-founded, and an early adopter of Fair Trade certification, Equator Coffees is the first California coffee roaster to achieve B Corp Certification.

Position Summary

Equator Coffees is seeking a highly skilled, detail-driven Graphic Designer to bring our brand to life across every touchpoint—from packaging to digital campaigns. In this hands-on, high-impact role, you’ll be the go-to person for design delivery, bringing projects to life through craft, precision, and reliability. You’ll own your workflow from intake to final production, helping streamline the creative process and reduce friction for the broader Equator team.

This role bridges strategy and execution : you’ll translate each project into polished, usable assets that connect with audiences online, in stores, and on the shelf. You balance creativity with executional excellence—comfortable building dielines one day and designing a performance-driven ad the next. You’re collaborative, organized, and proactive, with an eye for aesthetics, systems, and storytelling. Above all, you’re passionate about design that makes an impact and believe that thoughtful visuals can move people, products, and purpose forward.

Key Responsibilities

• Creative Campaign Design : Develop compelling visuals for marketing and product campaigns (web, landing pages, email).
• Brand Consistency : Champion and evolve a unified visual identity across all channels.
• Packaging Productio n : Translate approved designs into print-ready dielines and mechanicals.
• Asset Library Management : Build and maintain a scalable asset system (templates, renders, design frameworks).
• Stakeholder Collaboration : Work closely with marketing leads, copywriters, and channel owners; present work to leadership and iterate based on feedback.
• Production Oversight : Lead packaging approvals, troubleshoot challenges, and ensure final deliverables meet standards.
• Workflow & File Management : Maintain organized design files, naming conventions, and shared libraries so assets are scalable and repeatable.
• Vendor & Partner Coordination : Liaise with printers, packaging vendors, photographers, or freelancers as needed
• Process Improvement : Suggest ways to speed up production (e.g., reusable templates, automation, Figma libraries).
• Quali ty Control : Own the final look / feel before assets go live, ensuring brand standards are upheld.

Qualifications and Requirements

Preferred Skills, Knowledge & Abilities

Bonus if you have…

Compensation & Benefits

We’d love it if you used the video answer feature for our screening questions. It’s a great way for us to get a better sense of your experience and how comfortable you are talking about it. Plus, it helps us see your personality and passion for the role!

This position description intends to describe the general nature and level of work being performed by people assigned to this job. It is not intended to include all duties and responsibilities. Job responsibilities can change according to the operational needs of the business. The order in which duties and responsibilities are listed is not significant.

Equator Coffees is an equal-opportunity employer. All aspects of employment including the decision to hire, promote, and discharge will be based on competence, performance, and business needs. We do not discriminate based on race, color, religion, marital status, age, national origin, ancestry, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability or any other applicable legally protected characteristics.