Vice President of Marketing

Vice President of Marketing

Location :  Charlotte, NC (Hybrid)

Department :  Marketing

Reports to :  Chief Strategy Officer

About Ternus

Ternus is a mission-driven private lending company transforming the lending landscape by combining responsible credit practices, customer-centric technology, and a culture of servant leadership. We operate with transparency, ethics, and deep industry expertise, committed to building financial products that empower our partners and clients.

Role Overview

The Vice President of Marketing at Ternus will lead all aspects of marketing strategy and execution—across brand, growth, communications, and product marketing. You will be a key member of the executive team, responsible for crafting a cohesive and compelling market presence, scaling acquisition channels, and building a marketing organization that balances strategic vision with measurable outcomes.

This is a rare opportunity to create a modern, data-driven marketing organization from scratch while directly influencing the next phase of growth at a fast-scaling fintech firm.

Key Responsibilities

Strategic Leadership

• Develop and own the comprehensive marketing strategy aligned with Ternus’ growth objectives, brand values, and customer journey.
• Partner with Product, Sales, and Operations leadership to ensure marketing initiatives drive business goals, especially customer acquisition and brand trust.
• Represent the voice of the customer and market in strategic decisions.

Brand & Communications

Growth & Performance Marketing

Team Development & Budget Management

Requirements

Qualifications

Preferred Experience

Benefits