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Growth Campaigns Lead
Growth Campaigns LeadVirtualVocations • Lansing, Michigan, United States
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Growth Campaigns Lead

Growth Campaigns Lead

VirtualVocations • Lansing, Michigan, United States
8 days ago
Job type
  • Full-time
Job description

A company is looking for a Growth Campaigns Lead focused on Acquisition.

Key Responsibilities

Lead end-to-end acquisition campaign strategy to bring new users into the ecosystem

Map and coordinate the early-stage customer journey, identifying key entry points and acquisition opportunities

Design and execute growth experiments leveraging AI-driven tools to improve campaign performance

Required Qualifications

7+ years in growth, demand generation, or integrated marketing with a focus on B2B SaaS acquisition

Proven success in driving user or lead acquisition across product-led and sales-led motions

Deep understanding of funnel dynamics and conversion levers

Strong analytical mindset with experience in forecasting and performance optimization

Familiarity with AI-powered marketing tools for audience targeting and creative optimization

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Growth Lead • Lansing, Michigan, United States

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