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Account-Based Marketing Specialist - Data Centers

Account-Based Marketing Specialist - Data Centers

Johnson ControlsMilwaukee, WI, US
30+ days ago
Job type
  • Full-time
Job description

Account-Based Marketer

JCI is a leading innovator in the industrial sector, dedicated to delivering exceptional products and services to our customers.

We offer :

  • Competitive salary and performance-based bonuses.
  • Comprehensive health, dental, and vision insurance.
  • 401(k) plan with company match.
  • Generous paid time off and holiday schedule.
  • Opportunities for professional development and career growth.

We are seeking a strategic and results-driven Account-Based Marketer to join our team and drive targeted marketing initiatives for our data center solutions.

How you will do it :

  • Develop and Execute ABM Strategies : Design and implement account-based marketing (ABM) strategies tailored to key data center accounts to drive engagement and revenue growth.
  • Target Account Identification : Collaborate with sales and product teams to identify and prioritize high-value data center accounts.
  • Personalized Campaigns : Create and manage personalized marketing campaigns that resonate with target accounts, leveraging insights and data to tailor messaging and content.
  • Cross-Functional Collaboration : Work closely with sales, product management, and customer success teams to ensure alignment and effective execution of ABM initiatives.
  • Content Creation : Work with content marketers to create compelling content, including case studies, whitepapers, and presentations, that address the specific needs and pain points of target accounts.
  • Event Management : Work with event marketers to plan and execute targeted events, webinars, and workshops to engage key stakeholders within target accounts.
  • Performance Analysis : Monitor and analyze the performance of ABM campaigns, providing regular reports and insights to stakeholders. Use data to optimize strategies and improve ROI.
  • Customer Engagement : Build and maintain strong relationships with key decision-makers and influencers within target accounts to drive long-term engagement and loyalty.
  • Market Research : Conduct market research to stay informed about industry trends, competitive landscape, and customer needs within the data center sector.

    • What we look for :

  • Bachelor's degree in Marketing, Business, or a related field. MBA is a plus.
  • Proven experience in account-based marketing, preferably within the data center or technology sector.
  • Strong understanding of ABM principles and best practices.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • Proficiency in marketing automation tools and CRM software.
  • Strong analytical skills with a data-driven approach to decision-making.
  • Creative thinker with a passion for innovation and problem-solving.

    • Hiring salary range : $97,000 132,000 (Salary to be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, location and alignment with market data.) This position includes a competitive benefits package.

    Johnson Controls International plc. is an equal employment opportunity and affirmative action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, protected veteran status, genetic information, sexual orientation, gender identity, status as a qualified individual with a disability or any other characteristic protected by law.

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    Marketing Specialist • Milwaukee, WI, US

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