Analyst, Data Operations and Audience Management

Analyst, Data Operations and Audience Management

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

NBCUniversal's Data Operations team is looking for enthusiastic, goal-driven, proactive, and resourceful individuals to support innovation in our Ad Platforms and Operations One-Platform group.

This position will support the Senior Manager on the Advanced Data Operations team and incorporate Data Driven Linear and cross-platform data tactics and strategies to ensure operational efficiency of audience-targeted ad products.

Areas Of Responsibility

• Work with data vendors to ensure audience targets are delivered and available for the execution of targeted campaigns across all platforms including digital, addressable, and data-driven linear.
• Provide project management and tracking support to the overall data team to make audience-targeted campaign operations, new data-targeted product implementation, and troubleshooting processes more efficient.
• Partner with the One Platform Ad Sales group to provide data operations guidance, help develop new operational workflows to streamline convergent projects, and assist with troubleshooting.
• Utilize a broad spectrum of analytic tools and databases to identify key metrics, trends and insights that effectively position NBCUniversal ad products and services to clients.
• Assist in managing vendor relationships, including identifying and testing ways to leverage their platforms and data for offline and online data convergence.
• Assist in evaluating data vendors' contribution to campaign fulfilment as well as our data products to ensure efficient sourcing of audience data.
• Collaborate with Engineering and IT teams to ensure that the implementation of new data products is optimized for data operations use and document new use cases, enhancements, and bugs.
• Leverage coding and programming skills to analyze various datasets in order to build strategic audiences.
• Keep abreast of the rapidly-evolving technologies and trends in the TV and digital realms and build a thorough understanding of the media and advertising ecosystem and its key players.

Qualifications / Requirements

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks.

Salary Range : $65,000-$95,000

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and / or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.

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