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Regional Marketing Manager

Regional Marketing Manager

EnfuceMadison, WI, US
2 days ago
Job type
  • Full-time
Job description

Regional Marketing Manager For Germany & Benelux

At Enfuce, we believe B2B marketing should be bold, creative, and purposeful from distinctive brand activations that spark conversation to precision-targeted strategies that fuel the sales pipeline.

As Regional Marketing Manager for Germany & Benelux, you'll be at the centre of bringing this vision to life. You'll design and deliver regional strategies that connect brand, commercial, and go-to-market priorities. Every initiative will be built to meet both audience needs and business objectives transforming regional marketing into a true growth engine.

This role is perfect for someone who thrives on combining strategy with execution : one moment you'll be shaping pipeline-building plans aligned with our business goals, the next you'll be rolling up your sleeves to deliver high-impact events, campaigns, and activations that make Enfuce stand out across in its chosen markets.

Regional Strategy Execution

Create and execute regional strategy : Develop marketing plans that build and nurture the sales pipeline while strengthening brand awareness in Germany & Benelux, fully aligned with Enfuce's overall business strategy.

Implement localised campaigns : Adapt global initiatives to the region's language, culture, and customer behaviour.

Coordinate go-to-market activities : Support go-to-market priorities in Germany & Benelux, ensuring strong alignment with the commercial team.

Local content creation : Produce tailored content that speaks directly to local audiences and drives engagement.

Demand Generation & Lead Nurturing

Deliver creative, results-oriented campaigns that generate demand and accelerate conversion.

Concept and deliver next-level experiences from bold industry activations to highly curated executive gatherings that are distinctive, memorable, and designed to drive growth.

Create and deliver tailored account-based strategies and plans for high-priority enterprise accounts within Germany & Benelux.

When needed, contribute to global event activities and provide support across other regions.

Collaboration Across Teams

Ensure regional marketing directly supports pipeline goals, driving qualified leads and revenue opportunities, while aiding acceleration of sales cycles through meaningful MOFU and BOFU interactions.

Act as the bridge between growth, brand and communications, and solutions marketing teams to bring global initiatives to life locally.

Partner with the global brand team and regional agencies to maximise visibility and impact in local markets.

Collaborate with the partner team and local partners to expand reach and co-create experiences that accelerate joint business.

Define clear objectives for every initiative from engagement to lead generation and refine based on performance data.

Provide recommendations that enhance regional execution and influence global strategy.

Analytics & Reporting

Define clear objectives for every initiative from engagement to lead generation and refine based on performance data.

Provide recommendations that enhance regional execution and influence global strategy.

What You'll Bring

5+ years' experience in B2B marketing, ideally in fintech, SaaS, or payments.

Proven expertise in regional marketing : demand generation, account-based marketing, and event-led growth.

Strong understanding of Germany and Benelux markets and customer behaviours.

Native or fluent German and excellent English communication skills. Dutch is a plus

A passion for creativity, with the ability to turn bold campaigns into high-impact commercial opportunities.

A track record of concepting and project managing next-level events and brand activations.

Experience in creating highly targeted ABM programmes that don't just engage audiences but deliver measurable business growth.

A collaborative, growth-minded professional with the ability to influence across teams, agencies, and regions.

Why You'll Love Working At Enfuce

High autonomy & ownership : We give you the freedom to own your work and trust you to make the best decisions for your projects.

Top-tier talent : Join a team of industry experts and highly skilled professionals who are as passionate as you are about innovation.

Unlimited growth potential : We support your ambition with plenty of room for personal and professional growth within the company.

Flexible, remote work : Work from anywhere up to 30 days, in an environment that values flexibility and work-life balance.

A supportive culture : You'll be part of a team that encourages, motivates, and celebrates success together.

Comprehensive benefits package :

Benefits & Perks :

Fair pay and employee stock option :

We value the input of every employee and want you to tap into the growth we build together. That's why our salaries are competitive and reassessed regularly, and you have access to an employee stock option program.

Flexible Paid Time Off :

We offer a flexible paid time off policy, providing up to 5 weeks of annual vacation days and paid family leave (subject to country regulations). Additionally, you can benefit from hybrid or remote work options, promoting a healthy work-life balance.

Regular Fun With Your Team :

To spend other than work-related time with your teammates, you get a team activity budget for three quarters a year. The fourth quarter is reserved for a company-wide event.

Individual Learning Budget :

You get a yearly learning budget to use for courses and other relevant learning opportunities that help you develop your skills.

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Regional Marketing Manager • Madison, WI, US

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