Marketing Manager, Gear Store

Anduril Industries is a defense technology company with a mission to transform U.S. and allied military capabilities with advanced technology. By bringing the expertise, technology, and business model of the 21st century's most innovative companies to the defense industry, Anduril is changing how military systems are designed, built and sold. Anduril's family of systems is powered by Lattice OS, an AI-powered operating system that turns thousands of data streams into a realtime, 3D command and control center. As the world enters an era of strategic competition, Anduril is committed to bringing cutting-edge autonomy, AI, computer vision, sensor fusion, and networking technology to the military in months, not years.

ABOUT THE JOB

We're looking for a driven Marketing Manager to build and evolve the external Anduril Gear Store. This includes establishing foundational operations-tech stack, logistics, inventory management, and customer service-and leading go-to-market efforts for Anduril's key product launches throughout the year. You'll partner directly with the Design team to develop a store experience that reflects our company values, honors the military community and protects the integrity of the brand across every touchpoint.

The ideal candidate is a solutions-oriented marketer who can oscillate between in-the-weeds e-comm execution and big picture GTM operations.

WHAT YOU'LL DO

• Lead & own the foundational and strategic growth of the Anduril Gear Store, including tech stack (Shopify, Klaviyo, etc) CRM marketing flow, logistics, customer service, and inventory operations.
• Define forward-looking strategy and gain executive buy-in through C-suite.
• Market analysis. Be the expert on what best-in-class merch stores look like and how they execute.
• Maintain Gear Store backend, from plug-ins to order flows.
• Coordinate with vendors and suppliers to ensure timely production, restocks.
• Build toward long-term business impact by leading product curation, partnerships and community / creator engagement.
• Lead GTM for Anduril Gear Store, driving demand through compelling content and well-executed rollouts in partnership with Anduril's social and design teams.
• Drive development of best-in-class assets for AndurilGear.com & associated social content in close concert with Anduril Design.
• Source, manage & maintain relationships with external partners for e-commerce & fulfillment.
• Drive product vision & assortment planning alongside Anduril Design.

REQUIRED QUALIFICATIONS

US Salary Range

$129,000-$171,000 USD

The salary range for this role is an estimate based on a wide range of compensation factors, inclusive of base salary only. Actual salary offer may vary based on (but not limited to) work experience, education and / or training, critical skills, and / or business considerations. Highly competitive equity grants are included in the majority of full time offers; and are considered part of Anduril's total compensation package. Additionally, Anduril offers top-tier benefits for full-time employees, including :

Healthcare Benefits

Additional Benefits

Retirement Savings Plan

The recruiter assigned to this role can share more information about the specific compensation and benefit details associated with this role during the hiring process.

To view Anduril's candidate data privacy policy, please visit