Audience Operations Analyst

A company is looking for an Audience Operations Analyst.

Key Responsibilities

Create and manage custom audience segments for campaigns and channels

Collaborate with various teams to gather insights and develop audience strategies

Analyze audience performance and optimize future strategies based on insights and trends

Required Qualifications

Bachelor's degree in a related discipline preferred

Minimum 2 years of experience in digital advertising

Experience with building custom audiences from first-party data

Proficiency in MS Office, especially Excel and PowerPoint

Familiarity with audience segmentation tools and applications