Paid Social Media Manager

A company is looking for a Paid Social Manager to execute and optimize their paid social media acquisition strategy.

Key Responsibilities

Execute and measure the paid social media acquisition strategy aligned with business objectives

Collaborate with internal teams to improve acquisition and increase brand awareness and traffic

Analyze consumer insights and optimize campaigns through A / B testing and performance monitoring

Required Qualifications

Bachelor's degree in Communications, Marketing, Media, or a related field preferred

Minimum of 4 years of experience in paid social media planning and execution

Expert understanding of Meta, Tik Tok, and Pinterest Ads marketing channels

Experience with Google Analytics and other analytics tools

Advanced analytical skills with a focus on ROI and ROAS metrics