Analyst, Data and Analysis

Company description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.

Overview

The Data & Analysis team uses data-driven insights to fuel strategic growth for clients. We believe that data should never exist in a vacuum; instead, it should be put to work to bring the best ideas and stories to our clients.

To help with this, we’re looking for an outstanding Analyst – someone who has a knack for understanding data and telling the story of why it matters. You’ll learn from the best in the business as you work with the team to bring actionable insights to our clients. Up for it? Read on.

As an Analyst, you’ll lay the groundwork and contribute to day-to-day reporting needs for client marketing efforts. You’ll work on brand campaigns, acquisition campaigns, site optimization, and / or online testing strategy.

Responsibilities

Keeping a pulse on day-to-day performance data, including display media, site, search, email, and / or social campaigns

Working in a variety of reporting systems and databases for the creation of recurring reports and dashboards

Identifying nuances in data to optimize our clients’ business

Supporting marketing initiatives across project and campaign lifecycles, including measurement plans, primary and secondary research, and performance reporting

Expanding industry knowledge and relevant skillsets through internal training

Qualifications

1-3 years of work experience in a relevant industry

A four-year college degree

Passion for digital marketing, eagerness to learn in a constantly-changing space, and a natural curiosity

Familiarity with Excel and / or other data analysis tools such as SQL or Tableau a plus

Comfortable in a fast-paced and deadline-driven environment

Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL

• E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

Got the sparkle? Apply if you believe your unique skills are a fit. We’d love to hear from you!

Additional information

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com .

Compensation Range : $54,910 - $79,530. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer / temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 12 / 15 / 25.

All your information will be kept confidential according to EEO guidelines.