Senior Performance Marketing Manager

Senior Performance Marketing Manager

Honeycomb is a service for the near and present future, defining observability and raising expectations of what developer tools can do! We're working with well known companies like HelloFresh, Slack, LaunchDarkly, and Vanguard and more across a range of industries. This is an exciting time in our trajectory, we've closed Series D funding, scaled past the 200-person mark, and were named to Forbes' America's Best Startups of 2022 and 2023!

We're a talented, opinionated, passionate, fiercely inclusive, and responsible group of bees. We have conviction and we strive to live our values every day. We want our people to do what they truly love amongst a team of highly talented (but humble) peers.

About The Role

We're looking for a Performance Marketing Manager to own and optimize our paid channels across search, social, display, and emerging platforms. This role will be critical in driving pipeline, revenue, and brand visibility while ensuring efficiency and scalability in our marketing spend.

You'll combine strategic thinking with hands-on execution, partnering closely with product marketing, sales, and analytics to deliver measurable results.

What You'll Do In The Role

• Develop and execute paid media strategy across search, social, display, and programmatic channels to drive pipeline and revenue growth.
• Manage campaign setup, optimization, and reporting with a focus on ROI, CAC, and pipeline contribution.
• Conduct ongoing channel mix audits, reallocating budget toward best-performing campaigns.
• Build and test landing pages, ad copy, and creative in partnership with design and product marketing.
• Implement rigorous A / B and multivariate testing to improve CTRs, CVRs, and quality scores.
• Establish and track key performance metrics, building dashboards and reports for leadership visibility.
• Collaborate with sales, demand gen, and product marketing to align campaigns with GTM priorities.
• Stay current on trends, tools, and best practices in performance marketing; identify new opportunities to diversify channels.

What You'll Bring To The Role