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Digital Media Planner
Digital Media PlannerVirtualVocations • Springfield, Massachusetts, United States
Digital Media Planner

Digital Media Planner

VirtualVocations • Springfield, Massachusetts, United States
3 days ago
Job type
  • Full-time
Job description

A company is looking for a Digital Media Planner to support the development and execution of media programs for tech brands.

Key Responsibilities

Support media strategy development through audience analysis and channel planning

Collaborate with internal teams and external agency partners to ensure effective media plan execution

Conduct audience sizing and competitive research to inform targeting and investment decisions

Required Qualifications

High School Diploma or GED equivalent

Minimum of 2 years experience in digital media planning or operations, preferably in an agency setting

Working knowledge of B2B or enterprise marketing, particularly in technology sectors

Familiarity with tagging, trafficking, QA, and measurement best practices

Highly organized and proactive with the ability to manage multiple workstreams

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Media Planner • Springfield, Massachusetts, United States

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