Senior User Acquisition Specialist (Los Angeles)

Senior User Acquisition Specialist

Jam City is on the hunt for the best and brightest Senior User Acquisition Specialist in Los Angeles to work on our next generation of top-10 cross-platform games. We're looking for a talented media buyer with a passion for marketing, user acquisition and games. This role will support the marketing team's efforts on player acquisition campaigns, coordinate with marketing designers to come up with the next eye-catching creative, and manage budgets and marketing strategy.

Responsibilities

• You'll be responsible for managing a multi-million dollar marketing budget. Plan, monitor, and optimize UA and retargeting campaigns to profitably acquire users for games in the Jam City portfolio.
• Drive innovation on user acquisition strategies by staying on top of competitors, market trends, and by constantly testing.
• Maintain great relationships with media partners to explore new media buying opportunities and ROAS goals at scale.
• Work closely with Creative Marketing and ASO teams to maximize synergies and execute holistic growth strategy.
• Communicate regularly and clearly to cross-functional teams, including the product / game team and leadership.
• Identify opportunities for automation and process improvements.
• Own and present key performance metrics including ROAS and internal KPI targets on acquisition marketing to senior leadership.

Qualifications

Jam City is an equal opportunity employer. We enthusiastically accept our responsibility to make employment decisions without regard to race, age, sex (including pregnancy), national origin, ancestry, religion, ethnicity, marital, or domestic partnerships status, disability, genetic information (including the refusal to submit to genetic testing), predisposing genetic characteristics, military status, veteran status, domestic violence victim status, sexual orientation, gender identity or expressions, or any other classification protected by federal, state, and local laws. Our management is committed to following this policy with respect to hiring, placement, promotion, transfer, demotion, layoff, termination, recruiting, pay, and other forms of compensation, training, and general treatment during employment.

Jam City is an award-winning mobile entertainment studio providing unique and deeply engaging games that appeal to a broad, global audience. Led by CEO Josh Yguado, former 20th Century Fox executive, Jam City is the creative powerhouse behind some of the highest-grossing and most enduring mobile games. Jam City's global franchise Cookie Jam has generated more than half a billion dollars, and Panda Pop has more than 120 million downloads to date. The company also is the go-to studio for Hollywood, having developed immersive, narrative-rich mobile games around iconic entertainment brands. The company's popular RPG game Harry Potter : Hogwarts Mystery was the #1 game in more than 40 countries at its launch in April 2018. Jam City has nine studios located in Los Angeles (HQ), Berlin, Buenos Aires, Bogot, Burbank, Cedar Falls, San Diego, San Francisco, and Toronto.