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This range is provided by Goodpath. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$40,000.00 / yr - $60,000.00 / yr
Direct message the job poster from Goodpath
Building better healthcare | Whole Person Care | GTM & commercial strategy | building high performing teams
About Goodpath
At Goodpath, we help members feel better, faster. Our programs drive real health improvements - many members call it "the best care they've ever had."
We're looking for a Marketing & Events Coordinator to support our growing marketing team. This entry-level role is ideal for someone early in their career who wants hands-on experience across events, social media, and full funnel marketing, and who is curious about using AI tools to make marketing more creative, efficient, and data-driven.
To be scheduled for an interview, you must submit our supplementary questions at gpath.me / marketinghire
What You'll Do
Events
- Support planning and execution of virtual and in-person events including webinars, conferences, and field events (e.g., VIP dinners).
- Manage event logistics : scheduling, ordering, registration pages, email reminders, and day-of support.
- Help create event materials : slides, one-pagers, social graphics, and follow-up emails.
- Experiment with AI tools (e.g., for summarizing webinars or drafting first-pass event recaps) to speed up content creation.
Social Media
Maintain the social media calendar and schedule posts; broaden Goodpath's exposure in social media channelsRepurpose content from events, blog posts, and internal thought leadership into snackable social media pieces.Create short-form video content to engage our target audiencesFull Funnel Marketing
Help maintain the marketing asset library : keep decks, one-pagers, photos, and templates organized and updated.Create written and video content highlighting events, member stories, or product updates.Support marketing analytics : update dashboards, track key metrics (event attendance, blog traffic, social engagement), and run simple A / B tests with guidance.Conduct competitive research to surface new event formats, social media trends, and marketing ideas.What Success Looks Like
Well-run events with strong attendance and post-event content follow-up.A consistent, on-brand presence across all social media channels with growing engagement.An organized asset library and marketing calendar that the team relies on.Clear reporting on event, social, and content performance with insights for improvement.What You Bring
0–2 years of marketing experience or relevant internships.Strong writing skills for short-form content (social posts, event recaps, emails).Comfort with social media platforms and interest in event marketing.Organized, detail-oriented, and eager to learn new marketing tools and skills.Interest in learning tools like HubSpot or email automation platforms.Bonus Points
Experience with video editingInterest and / or education in healthInterest in marketing analytics, dashboarding tools (e.g., Looker, Tableau), or learning SQLWhy You'll Love Working Here
Hybrid flexibility : Work in our Cambridge office 3 days / week and remotely the rest.Mission-driven culture : Be part of a team improving people's health every day.Hands-on learning : Exposure to events, social, content, analytics, and campaign execution.Growth potential : Clear path to more specialized marketing roles as you build skills.Competitive benefits : Salary, health / dental / vision, equity, and flexible PTO.Culture at Goodpath
We lead with empathy and trust, and always support one anotherStrong communication is key - we encourage speaking up, vocalizing ideas, and learning together.Our flat organization ensures transparency and accessibility across all levels.How to Apply :
To be scheduled for an interview, you must submit our supplementary questions at gpath.me / marketinghire
Seniority level
Entry levelEmployment type
Full-timeJob function
Marketing and SalesIndustries : Hospitals and Health Care, Wellness and Fitness Services, and Health and Human ServicesBoston, MA $83,000.00-$119,000.00 3 months ago
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