Director of Member Acquisition

A company is looking for a Director, Member Acquisition.

Key Responsibilities

Develop and execute strategies to meet and exceed member acquisition goals

Manage all acquisition channels, including paid search, paid social, SEO, and digital OOH

Analyze campaign performance and optimize acquisition strategies to improve conversion rates

Required Qualifications

Bachelor's degree in Marketing, Business, or related field

8+ years of experience in digital marketing focused on customer acquisition

Proven track record managing significant acquisition budgets

Deep expertise in digital channels, including paid media and SEO

Strong analytical skills with experience in performance analytics tools