As a Media Planner, you’ll play a hands‑on role in developing thoughtful, effective media strategies that bring Humanity Planning to life. You’ll collaborate across disciplines, learn the nuances of integrated planning, and see your work make a tangible impact for our clients.
Purpose
At Allen & Gerritsen we are recognized for our craft and creative efficacy. Our mission is to seek and attract the most fearless talent and brave brands who want to do work that works. We believe in the power of creativity to transform brands, businesses, and communities, and we are driven by insights, imagination, and tireless collaboration. We exist to make brands Unignorable .
Key Competency Areas
Craftsmanship
Support the development of cross‑channel media plans by gathering audience insights, analyzing data, and contributing recommendations.
Manage RFPs by drafting briefs, tracking responses, and evaluating partner proposals with senior team guidance.
Build and QA tactical planning documents such as flowcharts, authorizations, and trafficking sheets.
Monitor campaign pacing, delivery, and performance to ensure plans are executed as intended.
Curiosity
Research audience behavior, cultural trends, and platform innovations to inform planning.
Share new findings, tools, and media opportunities with the team to help evolve our approach.
Ask thoughtful questions to uncover deeper client needs and identify opportunities for optimization.
Explore campaign results with analytics partners to learn and apply findings to future plans.
Creativity
Contribute fresh ideas to brainstorms, plan presentations, and partner recommendations.
Identify creative ways to leverage media placements, partnerships, and formats for greater impact.
Collaborate with creative, PR, and strategy teams to ensure plans connect across disciplines.
Proactively suggest small tests or optimizations that bring innovation into live campaigns.
Culture
Actively support teammates by sharing knowledge, asking for input, and pitching in where needed.
Celebrate team wins and individual contributions to build energy and connection.
Embody A&G’s values through a positive, accountable, and people‑first approach.
Contribute to a culture of continuous learning by asking questions and seeking feedback.
Qualifications
Bachelor’s degree in Advertising, Marketing, Communication, Media, or equivalent experience
3+ years of media planning and / or buying experience in an agency, publisher, or brand setting
Strong analytical and math skills, with attention to detail and accuracy
Experience with media research tools and platforms (e.g., Google Ads, Meta Ads Manager, Google Campaign Manager, etc.)
Ability to manage workload across multiple accounts and meet deadlines with minimal supervision
Excellent communication skills, both written and verbal
A positive, collaborative attitude and a sense of humor
Why A&G?
Join a vibrant team that values creativity, innovation, and making a positive impact.
Work with a diverse range of clients across industries such as Travel, Tourism, Healthcare, Financial Services, Restaurants, Retail, Food & Beverage, Higher Education, Economic Development and Clean Energy / Sustainability.
Be part of a culture that encourages continuous learning, professional growth, and having fun while doing great work.
Collaborate with a team driven by insights, imagination, and tireless collaboration to create inventive brand experiences that evoke emotion, spur action, and create impact.
Help brands and people transform into their best selves, enabling them to live their purpose every day and have a positive impact on the world.
If you’re ready to take your career to the next level and contribute to transforming brands, businesses, and communities, we’d love to hear from you. Apply today and let’s create something amazing together.
A&G is a fiercely independent agency in Boston & Philadelphia. Innovation & culture drive its success. A&G is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. A&G is a fiercely independent agency …
#J-18808-Ljbffr
Is Hiring Media • Boston, MA, United States