Marketing & Communications Strategist

Job Description

Job Description

SUMMARY :

The Marketing Strategist is a key member of the in-house Marketing and Communications (MarCom) team, responsible for driving the organization’s brand presence through integrated marketing campaigns, external, and internal communications. Internal storytelling that reinforces organizational culture is the key focus of this role. The Marketing Strategist combines strategic planning, content development, and data-driven insights to connect the brand with both external and internal audiences

KEY RESPONSIBILITIES

Internal Communications & Culture (40%)

• Lead the development of internal communications strategies that inform and engage employees.
• Collaborate with leadership and HR to highlight organizational initiatives, employee achievements, and cultural storytelling.
• Extend internal messages into external-facing channels when appropriate to amplify culture and employer brand.
• Contribute to events, campaigns, and initiatives that build community and strengthen organizational identity.
• Serve as leader representative and advocate to employee resource groups across enterprise

Marketing Campaigns & Digital Channels (40%)

Social Media Management (20%)

QUALIFICATIONS