Product Marketing Manager (PMM) - VC Backed Startups - Bay Area

Join SignalFire’s Talent Network for Product Marketing Leaders at VC-Backed Startups

This is not an application for a specific job. Instead, this is a way to get on the radar of VC-backed startups that are actively hiring GTM talent.

At SignalFire, we partner with top early-stage startups that are shaping the future of technology. Our portfolio spans 200+ innovative companies across AI, cybersecurity, healthtech, fintech, developer tools, and enterprise SaaS.

We’re looking to connect with exceptional Product Marketing Managers (PMMs) and Leaders who are passionate about crafting compelling messaging, driving go-to-market strategies, and enabling sales teams at high-growth startups. By joining SignalFire’s Talent Network, your profile will be shared with our portfolio companies, giving you visibility into exclusive early-stage opportunities that may not be publicly listed.

This is not an application for a specific job. Instead, this is a way to get on the radar of VC-backed startups that are actively hiring product marketing leaders. If a company is interested in your background, they may reach out directly.

Who Should Join?

We’re looking for product marketing professionals who are :

Passionate about positioning products effectively in competitive markets

Experienced in crafting messaging, content, and campaigns that drive awareness and adoption

Excited to work closely with founders, product teams, and GTM leaders to build scalable marketing strategies

Typical Roles & Responsibilities

Define product positioning, messaging, and competitive differentiation

Develop and execute go-to-market (GTM) strategies for product launches

Partner with sales to create enablement materials, playbooks, and competitive battlecards

Conduct market research, customer insights, and competitive analysis

Drive content strategy, including case studies, whitepapers, and thought leadership

Own pricing, packaging, and value proposition development

Collaborate cross-functionally with product, sales, demand generation, and growth marketing teams

Track and measure product adoption, pipeline impact, and customer engagement metrics

Common Qualifications

While each startup has its own hiring criteria, many customer success roles in our network look for :

3+ years of experience in product marketing, preferably at a B2B SaaS company

Experience leading go-to-market strategies and product launches

Strong ability to craft compelling messaging and positioning

Experience working with sales teams to develop enablement materials

Familiarity with market research, competitive analysis, and voice of the customer (VoC) programs

Data-driven mindset with experience tracking adoption, churn, and campaign performance

Experience with SaaS, AI, fintech, cybersecurity, or developer tools is a plus

Tools & Technologies You Might Work With :

Product Marketing & GTM : LaunchDarkly, HubSpot, Marketo, Salesforce, Highspot

Content & Design : Figma, Canva, Adobe Creative Suite, Webflow

Analytics & Research : Google Analytics, Amplitude, Tableau, Gong, FullStory

Collaboration & Documentation : Notion, Confluence, Slack, Miro, Loom

What Happens Next?

Submit your application to join SignalFire’s Talent Ecosystem.

We review applications on an ongoing basis to identify strong candidates.

If there’s a match, a SignalFire talent partner or a leader from one of our startups may reach out directly.

No match yet? We’ll keep your profile on file for future marketing roles in our portfolio.

Ready to accelerate your career in marketing? Join our Talent Network today!

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