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Product Marketing Specialist

Product Marketing Specialist

beqomDenton, TX, US
1 day ago
Job type
  • Full-time
Job description

Join Beqom - Where Tech Meets Impact

We're looking for a hands-on Product Marketing Specialist to help drive the success of our product portfolio. This role blends strategy with execution : you'll craft compelling positioning, support go-to-market launches, and equip our sales teams with the tools they need to win.

It's the perfect fit for a marketer who wants to grow their career in product marketing, while making a tangible impact in a high-growth SaaS company.

The Role : Product Marketing Specialist (Individual Contributor)

We're looking for a hands-on Product Marketing Specialist to help drive the success of our product portfolio. This role blends strategy with execution : you'll craft compelling positioning, support go-to-market launches, and equip our sales teams with the tools they need to win.

It's the perfect fit for a marketer who wants to grow their career in product marketing, while making a tangible impact in a high-growth SaaS company.

What You'll Do

As our Product Marketing Specialist, your day-to-day will include :

  • Crafting messaging and positioning that's clear, differentiated, and resonates with distinct buyer and user personas.
  • Driving go-to-market activities for product launches and updatesensuring sales and marketing teams have what they need to execute.
  • Creating sales enablement materials such as pitch decks, playbooks, one-pagers, FAQs, and competitive battlecards.
  • Collaborating cross-functionally with product, sales, growth marketing, and services teams to ensure consistent storytelling across every touchpoint.
  • Monitoring market trends and competitors to keep our positioning sharp and up to date.
  • Measuring impact of product marketing tactics, producing reports on adoption, engagement, and deal acceleration.

What We're Looking For

  • 24 years of experience in product marketing or a related marketing role (B2B SaaS required; HR tech a plus).
  • Experience supporting go-to-market launches or product lifecycle communications.
  • Native or near-native level of English; additional languages a plus.
  • Strong communication skillsconfident in crafting messaging and presenting to commercial teams.
  • Customer-centric mindset, with curiosity for understanding buyer needs and turning them into value propositions.
  • Ability to work independently in a fast-paced environment, while collaborating across functions.
  • A proactive, AI-first mindsetyou embrace new tools and ways of working.
  • Why Join Us?

  • Your career, your design. Autonomy is our default - your campaigns, your impact.
  • Drive meaningful growth. Be the engine behind pipeline success for a growing SaaS company.
  • Experiment with the new. From AI to emerging ad platforms, you'll have room to test and learn.
  • Belong to something bigger. Collaborate with a diverse, international team across Europe and the US.
  • Grow in a scale-up. Be part of a company that's redefining how global enterprises think about compensation.
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    Marketing Specialist • Denton, TX, US

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