A company is looking for a Senior Manager, Demand Generation (Remote).
Key Responsibilities
Develop and own the demand generation strategy to drive inbound SMB leads and expand top restaurant brands
Plan and execute multi-channel acquisition campaigns including paid media, content syndication, SEO, and webinars
Analyze campaign performance and optimize spend based on ROI and pipeline contribution
Required Qualifications
8+ years of experience in marketing with a focus on B2B marketing programs
Proven track record of driving measurable qualified lead volume and pipeline
Strong leadership experience, including managing teams and cross-functional initiatives
Analytical mindset with the ability to derive actionable insights from data
Experience with marketing automation tools such as Hubspot and Salesforce is a plus
Demand Generation Manager • Pasadena, California, United States