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Digital Marketing Coordinator

Digital Marketing Coordinator

RNR Tire Express FranchiseTampa, Florida, United States
16 days ago
Job type
  • Full-time
Job description

Digital Marketing Coordinator

About the Role

We are seeking a detail-oriented and creative Digital Marketing Coordinator to support our digital and content marketing teams. This role blends executional support with hands-on content creation—helping to ensure campaigns run smoothly, websites are updated accurately, and fresh, engaging content is produced for our digital channels.

Key Responsibilities

Digital Marketing Support

  • Create UTM tracking links and assist with campaign setup and monitoring.
  • Update consumer and franchise websites with new content, blogs, and announcements.
  • Coordinate deployment of email and SMS campaigns using provided content and templates.
  • Audit and update Google Business Profiles (GBP), ensuring consistency in service hours, images, and business information.
  • Maintain reporting templates, input campaign data, and assist in preparing monthly, quarterly, and annual recaps.
  • Troubleshoot basic digital tools and integrations before escalating to managers.

Content Creation & Marketing Support

  • Travel to corporate store locations across the Tampa Bay area to capture :
  • Store culture and team moments
  • Products and promotions
  • Customer interactions and testimonials
  • Community engagement content
  • Shot-list needs provided by the Content Marketing Manager
  • Complete in-house editing and curating footage into high-quality, on-brand content.
  • Capture and edit photos and short-form video for Instagram, TikTok, YouTube Shorts, and internal marketing channels.
  • Post and schedule content across blogs, LinkedIn, and franchise development pages.
  • Organize and maintain the marketing asset hub with brand-compliant templates, logos, and marketing materials.
  • Support video and photography projects through tagging, uploading, and updating campaign assets.
  • Assist with internal communications, social posting, and event-day marketing needs.

    • Qualifications

  • 2–3 years of experience in digital marketing, content coordination, or related role / internship.
  • Familiarity with Google Ads, Google Analytics, Meta Business Suite, and Mailchimp (or similar tools).
  • Photography and short-form video skills with basic editing experience
  • Ability to travel locally (valid driver’s license and reliable transportation required).
  • Excellent organizational skills and attention to detail.
  • Strong written and verbal communication abilities.
  • Bonus : Bilingual capabilities (Spanish) and working knowledge of Adobe Creative Suite or related design software.
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    Digital Marketing Coordinator • Tampa, Florida, United States

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