Head of PR & Communications for the Americas

Our in-house client, an organization centered around the advancement and advocacy of a specific financial asset, is looking for a Head of PR & Communications for the Americas to develop, lead and execute intergrated communications plans for the region.

You will be tasked with building brand awareness and positioning the organization as a leader, driving understanding of its value to investors, and educating the industry on the need for market reform.

Head of PR & Communications for the Americas Responsibilities :

• Work closely with the Head of EMEA Communications and internal stakeholders to create and execute PR and communications plans that support global initiatives with a North American market focus.
• Drive engagement with key stakeholders, media and investors via integrated communications centered in the North American market while also aligned with global plans.
• Work collaboratively with the UK-based global marketing team to ensure global campaigns resonate with the North American audience.
• Identify media opportunities to engage with the organization's proprietary content that reach target audiences.
• Draft and edit media materials, including press releases, briefing documents, Q&A's, etc.
• Partner with the research and marketing team to develop integrated campaigns to launch the organization's research and initiatives via key messages through earned, owned, and shared channels.
• Work with the ESG Team to amplify their projects and build brand credibility and trust via creative storytelling and campaign ideation.
• Drive executive visibility by identifying opportunities for CEO profiles and leading executive communications.
• Work with the external PR agency to manage the US press office and position the organization and its US spokespeople as leaders in their industry in Tier 1 media outlets.
• Build, maintain and strengthen media relationships with Tier 1 outlets, specifically within the investment and business space.
• Execute a proactive engagement program for US leadership by utilizing research, market knowledge, and insights to position the organization as a thought leader while being prepared to develop messaging in response to breaking news and emerging market trends.

Head of PR & Communications for the Americas Requirements :

12 - 15 years of public relations and corporate communications experience in the financial services industry at a strategic firm and / or in-house.

Specific capital and financial markets experience is preferred.

• Bachelors' degree required.
• Must have experience developing communications and PR strategies for financial services audiences (i.e. capital markets, asset managers, private wealth managers, investors, and more).
• Strong media contacts, specifically within the financial services and business sectors at top tier outlets and trades.
• Solid understanding of financial markets, industry trends and ability to leverage these insights.
• Extensive experience utilizing data and analytics to demonstrate PR campaign impact and results.
• Comfortable working with a small global team and thus wearing multiple hats (i.e. support marketing, amplify content via social media channels, draft content, etc).
• Experience and confident working with senior spokespeople and C-suite leadership.
• Strong written and verbal communications skills with a knack for storytelling.
• MUST be based in New York.
• Please note this is a HYBRID role and employees must come into the Manhattan office 3 days a week. Relocation will not be provided nor will travel expenses be reimbursed.

Total Compensation Range : $250,000 - $300,000 (based on experience and qualifications)