Senior Digital Manager
The Senior Digital Manager manages and leads the end to end development, design and implementation of long term / multi-year business strategy and associated roadmaps.
Drives achievement of Digital business strategies and act as source for developing new and innovative set of business capabilities. The role is responsible for development of Digital business strategy, roadmaps and results by working closely with a large and complex LOB or business pillar and / or multiple segments.
Depth & Scope :
- Recognized as top level expert within the company and requires significant in-depth and / or breadth of expertise in a complex field and knowledge of broader related areas
- Senior specialist providing advisory services to executives, business segment leaders and governs the requirements for own work
- Integrates knowledge of the enterprise function's or business segment's overarching strategy in leading program design, policy formulation or operating standards within one or more areas of expertise
- Anticipates emerging business trends and regulatory / risk issues as a basis for recommending large-scale product, technical, functional or operations improvements
- Serves as a source of expert advice to senior management in field of specialty; may lead team(s) of related specialists / experts
- Advises on execution strategy and leads the development and deployment of functional programs or initiatives within their own field or across multiple specialties
- Solves unique and ambiguous problems with broad impact; typically oversees standards, controls and operating methods that have significant financial and operational impact within the context of their own field
- Requires innovative thinking to develop new solutions
- Impacts the technical or functional direction and resource allocation of part of an enterprise function or business segment
- Works within general policies and industry guidelines
- Engages stakeholders to act; serves as a source of expert advice, influences change; frames information in a broader organizational context
- Provides leadership guidance, makes recommendations and collaborates with business to ensure solutions meets the business needs on a complex project or program
- Identifies and leads problem resolution for project / program complex requirements related issues at all levels
Education & Experience :
Undergraduate degree or relevant professional certifications, designations, or equivalent required10+ years relevant experienceStrong skills in quantitative analysis, strategic & analytical thinking, collaborative leadership, performance management and prioritization, communication and story telling and ability to influence across functions preferredExperience in measurement of digital retention and adoption as well as understanding of customer segmentation, personalization and deepening preferredCustomer Accountabilities :
Leads the development and execution of the long-term strategic plan and associated roadmaps for the capabilities assigned, ensuring they will achieve the target state directly owning the business rationale for each initiative i.e. cost / benefit, strategic alignment, etc.Acts as the Digital project lead for assigned capabilities for projects / programs to ensure that outcomes meet the target state vision both in terms of capabilities and commercial valueLooks at strategies that will help increase our digitally active customer base; deliver on platform and line of business roadmapsInteracts, collaborates and helps influence peers and business partners at all levels to ensure alignment to the long-term roadmap and strategic plan of the capabilities assignedUses forward thinking and identify impacts of an initiative on all user groups, by determining needs / requirements / priorities and defining options and achieving consensus on approaches, where possibleBuilds the business case, defines the rollout plan in collaboration with other partners and ensures that commercial targets are metDelivers legendary customer experiences by building product strategies and managing and delivering multiple complex projectsManages issues or escalations in relation to the capabilities within the portfolioShareholder Accountabilities :
Adheres to enterprise frameworks or methodologies that relate to Digital activities within the business areaDrives the successful execution of the end-to-end lifecycle of assigned key business capabilities including the end to end financial ownership, ongoing optimization (people, process, enablers), ongoing sustainment oversight including user adoption and engagementSupports Senior Management as a subject matter expert for delivering the next evolution of key capabilitiesSets and drives achievement of digital sales and servicing targets, optimizing distribution between assisted channels and DigitalAttends and participates in internal and external industry committees and / or conferences for capabilities assignedIdentifies and manages risks (market, operational, technology) associated with the business areaIdentifies and implements process improvements that reduce costs or create capacity within capabilities assignedManages vendor partners, as applicable, to obtain assistance in defining capabilities and roadmap for the businessWorks with partners to ensure all tools are in place for successful sustainment of the capabilities assigned; Oversees the development of operations / sales / technology support tools and templates for impacted employees; Ensures communication and change management strategies are in placeIs the point of contact for the business and various business partners, like Marketing, Project Delivery, Technology Delivery, Operations, etc. on any day-to-day inquiries or BAU changesClearly defines capability success metrics around overall effectiveness for capabilities assigned and tracks progressDevelops portfolio dashboard, for capabilities assigned, that could include testimonials and portfolio metrics for reporting to business lines; the report would include successes and challenges and trends frequency of reportingActively seeks feedback from users and support areas including the various business partners like Project Delivery, Technology Delivery, Operations, etc.Keeps abreast of emerging issues, trends, and evolving regulatory requirements and assesses potential impactsProtects the interests of the organization identifies and manages risks, and escalates non-standard, high risk initiatives / activities as necessaryMaintains a culture of risk management and control, supported by effective processes in alignment with risk appetiteManages through ambiguity, lead Planning efforts through PI Planning and other Agile effortsEmployee / Team Accountabilities :
Participates fully as a member of the team, supports a positive work environment that promotes service to the business, quality, innovation and teamwork and ensures timely communication of issues / points of interestProvides thought leadership and / or industry knowledge for own area of expertise in own area and participates in knowledge transfer within the team and business unitKeeps current on emerging trends / developments and grows knowledge of the business, related tools and techniquesParticipates in personal performance management and development activities, including cross training within own teamKeeps others informed and up-to-date about the status / progress of projects and / or all relevant or useful information related to day-to-day activitiesContributes to team development of skills and capabilities through mentorship of others, by sharing knowledge and experiences and leveraging best practicesLeads, motivates and develops relationships with internal and external business partners / stakeholders to develop productive working relationships.Contributes to a fair, positive and equitable environment that supports a diverse workforceActs as a brand ambassador for your business area / function and the bank, both internally and / or externallyPhysical Requirements :
Never : 0%; Occasional : 1-33%; Frequent : 34-66%; Continuous : 67-100%
Domestic Travel OccasionalInternational Travel NeverPerforming sedentary work ContinuousPerforming multiple tasks ContinuousOperating standard office equipment - ContinuousResponding quickly to sounds OccasionalSitting ContinuousStanding OccasionalWalking OccasionalMoving safely in confined spaces OccasionalLifting / Carrying (under 25 lbs.) OccasionalLifting / Carrying (over 25 lbs.) NeverSquatting OccasionalBending OccasionalKneeling NeverCrawling Never