Senior Digital Marketing Strategist: 25-03851

Primary Skills:HTML-Expert, CSS-Expert, Javascript-Intermediate, A/B Testing-Expert, Project Management-Advanced(Intermediate)

Contract Type: W2

Duration:6 months

Location: Plano,TX (#LI-Hybrid)

Pay Range:$48 - $52 Per Hour

#LP

JOB SUMMARY:

We are seeking a Senior Digital Marketing Strategist with a minimum of 6 years of experience in web or digital marketing, ideally in eCommerce or SaaS domains. The candidate will drive business growth by analyzing digital acquisition performance, creating actionable insights, and optimizing digital customer journeys. The role entails leveraging data and project management skills to lead digital marketing initiatives, enhancing web experiences using HTML, CSS, and Javascript, and fostering a data-driven culture within the organization through effective testing methodologies.

JOB REQUIREMENTS:

• Analyze digital business performance and web KPIs to inform decision-making and business strategies.
• Collaborate with designers, copywriters, and marketers to optimize digital customer journeys.
• Utilize HTML, CSS, and Javascript to update content and develop new web experiences.
• Generate insights and hypotheses for testing to improve conversion and revenue.
• Drive and manage web execution of digital marketing initiatives with agility and a problem-solving mindset.

Must have Skills

• Proficiency in HTML, CSS, and Javascript.
• Strong experience in digital marketing strategies and A/B testing methodologies.
• Excellent project management and prioritization skills.

Industry Experience Required:

Prior experience in eCommerce and/or SaaS business environments is highly preferred.

ABOUT AKRAYA

Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)!

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