Senior Vice President, Marketing

Senior Vice President, Marketing

About the Company

Globally recognized manufacturer of mobile aftermarket technology for consumer & commercial vehicles

Industry

Electrical / Electronic Manufacturing

Type

Privately Held

Founded

1987

Employees

201-500

About the Role

The Company is seeking an SVP, Marketing to join its senior leadership team and play a pivotal role in driving the organization's growth and value creation. The successful candidate will be responsible for unifying brand, digital, and channel marketing under a cohesive strategy that enhances the company's performance heritage and delivers measurable impact across various channels. This includes crafting and executing integrated go-to-market plans, balancing brand storytelling with performance execution, and ensuring that marketing efforts align with the company's long-term growth objectives. The role demands a dynamic, growth-driven leader with a proven track record in building modern, performance-focused brands, and a strong background in data-driven marketing, particularly in the areas of demand generation, lead generation, and sales enablement.

The ideal candidate for the SVP, Marketing position at the company will have a background in performance marketing, with a focus on modern digital tools and analytics. While experience in automotive, consumer electronics, or related enthusiast categories is not mandatory, a background in sectors with a similar multi-channel, performance-driven business model is highly relevant. The role requires a leader with a private equity mindset, capable of operating in a fast-paced, results-oriented environment, and with a proven ability to drive breakthrough performance and growth. The candidate should be a builder, adept at scaling marketing capabilities, and possess a personality that is characterized by high personal accountability, a strong bias for action, and a collaborative, servant-style leadership approach.

Hiring Manager Title

CEO

Travel Percent

Less than 10%

Functions

• Marketing